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This book covers China's cultural heritage ideology and policies, examining the State and World Heritage tourism, heritage tourism at undesignated sites and cultural politics of museums. Case studies discuss ethnic and scenic tourism, site management and more.

​This volume explores China's cultural heritage ideology and policies from three interrelated perspectives: the State and World Heritage tourism; cultural heritage tourism at undesignated sites, and the cultural politics of museums and collections. Something of a cultural heritage designation craze is happening in China. This is new within even the last five to ten years. Officials at many levels now see heritage preservation as a means for commoditizing their regions. They are devoting new resources and attention to national and international heritage designations. Thus, addressing...