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The more human knowledge increases, the more signs grow and, with this expansion, the more the boundaries of the science that studies signs also grows. In Semiotics Unbounded, Susan Petrilli and Augusto Ponzio explain the explosion of the sign network in the era of global communication and discuss the important theoretical responses offered by semiotics. Providing a much-needed introductory guide to the subject, Petrilli and Ponzio explore the ever-growing frontiers of semiotics through the thought of prominent sign scholars such as Charles Peirce, Victoria Welby, Mikhail Bakhtin,...

This book examines the issues surrounding the problematic perpetuation of dominant sign systems through the framework of semioethics . Semioethics is concerned with using semiotics as a powerful tool to critique the status quo and move beyond the reproduction of the dominant order of communication. The aim is to present semioethics as a method to engage semiotics in an active rethink of our ability as humans to affect change.

Language is the species-specific human version of the animal system of communication. In contrast to non-human animals, language enables humans to invent a plurality of possible worlds; reflect upon signs; be responsible for our actions; gain conscious awareness of our inevitable mutual involvement in the network of life on this planet; and be responsibly involved in the destiny of the planet.

The author looks at semiotics, the study of signs, symbols, and communication as developing sequentially rather than successively, more synchronically than diachronically. She discusses the...

This book features the full scope of Susan Petrilli's important work on signs, language, communication, and of meaning, interpretation, and understanding. Although readers are likely familiar with otherness, interpretation, identity, embodiment, ecological crisis, and ethical responsibility for the biosphere--Petrilli forges new paths where other theorists have not tread. This work of remarkable depth takes up intensely debated topics, exhibiting in their treatment of them what Petrilli admires--creativity and imagination.

Petrilli presents a careful integration of divergent thinkers...

Victoria Welby (1837-1912) dedicated her research to the relationship between signs and values. She exchanged ideas with important exponents of the language and sign sciences, such as Charles S. Peirce and Charles S. Ogden. She examined themes she believed crucially important both in the use of signs and in reflection on signs. But Welby's research can also be understood in ideal dialogue with authors she could never have met in real life, such as Mikhail Bakhtin, Susanne Langer, and Genevieve Vaughan.

Welby contends that signifying cannot be constrained to any one system, type of...

The theory of signifying (significs), formulated and introduced by Victoria Welby for the first time in 1890s, is at the basis of much of twentieth-century linguistics, as well as in other language and communication sciences such as sociolinguistics, psycholinguistics, translation theory and semiotics. Indirectly, the origins of approaches, methods and categories elaborated by analytical philosophy, Wittgenstein himself, Anglo-American speech act theory, and pragmatics are largely found with Victoria Lady Welby. Indeed, it is no exaggeration to say, in addition, that Welby is the...

Ostentation of the Subject is a practice that is asserting itself ever more in today's world. Consequently, criticism by philosophers, psychologists, sociologists, and anthropologists has been to little effect, considering that they are not immune to such practices themselves. The question of subjectivity concerns the close and the distant, the self and the other, the other from self and the other of self. It is thus connected to the question of the sign. It calls for a semiotic approach because the self is itself a sign; its very own relation with itself is a relation...