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You have more leverage than you think.

If you've ever been published, then you've seen it before -- a WHEREAS and a THEREFORE followed by eight or more pages of pre-printed, pedantic prose offered up by the editor as his/her "standard publishing contract." Other than a few tiny spaces for your name, the title of the work, and the manuscript delivery date, the bulk of it looks as though it were long ago locked down in Century Schoolbook type.

But the truth is that there is more to review than the spelling of your name, choice of title, and projected...

Writing and crafting a textbook and attending to authoring tasks is a time-consuming, complex--some would say monumental--project, even harrowing at times. This updated and expanded third edition of Writing and Developing Your College Textbook: A Comprehensive Guide, published by the Textbook & Academic Authors Association, will empower authors to undertake textbook development by guiding them through the nuts and bolts of the development process, and providing essential background information on the changing higher education publishing industry, as well as how to...