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This Groundbreaking Book - Now In Its Second Edition - Offers Important Insights, Critical Strategies, And Useful Tools To Enhance Your Organization'S Performance And Raise More Charitable Contributions. Joyaux Challenges The Fundraising Profession To Focus On Organizational Development Rather Than Merely Promoting Fundraising Technicians. Joyaux Integrates Staff Work With That Of Volunteers And Demands A Basic Change In The Way We Do Business.

The completely revised and expanded edition of a fundraising classic

Strategic Fund Development became an instant classic the day the first edition was released. Now in this expanded third edition, it has been revised cover-to-cover with relevant new information and useful new tools and resources.

The book addresses the needs for fundraisers of every level of expertise. Experienced development officers find this an invaluable reference tool for educating their colleagues and boards. New fundraisers get firm grounding in best practice and what it really takes to do this...