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This book mainly focuses on the research fields of Economic Management and Big Data Applications, specifically on the combination of the two. It covers all the excellent papers presented in the 3rd International Conference on Economic Management and Big Data Application (ICEMBDA 2022), and aims to provide a solid reference for experts and scholars engaged in the fields of economics, management science, data modeling and cloud computing, to share typical cases, scientific methods, cutting-edge technologies and novel insights. In this age of data, the book initiated by the researchers and...

Small and medium-sized enterprises (SMEs) are recognized as the backbone of today's world economy. However, SMEs are well known for having limitations and acceptance barriers in adopting new technology even though the internet and communications channel's revolution has changed the way people conduct business today. Further, the COVID-19 pandemic has disturbed the operations of SMEs and increased the burden on social media application globally. It is essential that SMEs utilize social media to strengthen their performance. Strengthening SME Performance Through Social Media Adoption and...

Small and medium-sized enterprises (SMEs) are recognized as the backbone of today's world economy. However, SMEs are well known for having limitations and acceptance barriers in adopting new technology even though the internet and communications channel's revolution has changed the way people conduct business today. Further, the COVID-19 pandemic has disturbed the operations of SMEs and increased the burden on social media application globally. It is essential that SMEs utilize social media to strengthen their performance. Strengthening SME Performance Through Social Media Adoption and...