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Would You Buy from You? Many people cannot answer this question or struggle with it only to find that their best response is a "maybe" or "uhhh I guess" or the noncommittal "it depends." Huh? If You Would Not Buy from You, why would anyone else buy from you? The answer is simple. They will not and would not. This book helps us think in deep ways (EX: understanding your own and another's worldview or WHY) yet can be read in a few hours. The book blends traditional and modern communication principles and explains how to achieve sales success in a noisy and short attention span world. Our world...

Everyone Is in Sales. Yes, that means you. Until now, the concept of sales has been looked at as a job description of a salesperson in an organization. Sales is often viewed in a negative light. No more. This book successfully reframes the concept of sales to communications. Every encounter in life involves communications. This means we are all in sales. So, whether you are an accountant, a doctor, an engineer or a stay at home mom, you are in sales because you are a communicator. Everyone Is in Sales (foreword by Mark W. Schaefer -author of The Tao of Twitter and Return on Influence)...