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wyszukanych pozycji: 29
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Collecting in a Consumer Society
ISBN: 9780415258487 / Angielski / Miękka / 2001 / 208 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. This groundbreaking book examines the relationship between the development of the consumer society and the rise of collecting by individuals and institutions. Rusell Belk considers how and why people collect, as individuals, corporations and museums, and the impact this collecting has on us and our culture. Collecting in a Consumer Society outlines the history of museum collecting from ancient civilizations to the present. It also looks at aspects of consumer culture - advertizing, department stores, mass merchandizing, consumer desires, and how this relates to the activity... This groundbreaking book examines the relationship between the development of the consumer society and the rise of collecting by individuals and in... |
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191,37 zł |
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Qualitative Consumer and Marketing Research
ISBN: 9780857027672 / Angielski / Miękka / 2012 / 240 str. Termin realizacji zamówienia: ok. 22 dni roboczych. Designed for students, scholars and marketing research practitioners by three qualitative marketing research pioneers, this book takes readers through the basics to an advanced understanding of the state of the art in qualitative marketing and consumer research. With hands-on exercises that researchers can practice and apply, the book leads readers step by step to develop qualitative researching skills in creative data collection, analysis and presentation, using illustrations drawn from the best of recent and classic research. Whatever your background, this book will help you become a better...
Designed for students, scholars and marketing research practitioners by three qualitative marketing research pioneers, this book takes readers through...
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cena:
256,85 zł |
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The Routledge Handbook of Digital Consumption
ISBN: 9781032329604 / Angielski Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
cena:
221,59 zł |
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Collecting in a Consumer Society
ISBN: 9780415105347 / Angielski / Twarda / 1995 / 208 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. This groundbreaking book examines the relationship between the development of the consumer society and the rise of collecting by individuals and institutions. Rusell Belk considers how and why people collect, as individuals, corporations and museums, and the impact this collecting has on us and our culture. Collecting in a Consumer Society outlines the history of museum collecting from ancient civilizations to the present. It also looks at aspects of consumer culture - advertizing, department stores, mass merchandizing, consumer desires, and how this relates to the activity... This groundbreaking book examines the relationship between the development of the consumer society and the rise of collecting by individuals and in... |
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654,86 zł |
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Research in Consumer Behavior
ISBN: 9780762313044 / Angielski / Twarda / 2006 / 286 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Volume 10 of "Research in Consumer Behavior" presents a wide range of cutting edge consumer behavior research using both quantitative and qualitative research methods. The topics addressed include self-gifts, souvenirs, grocery coupon proneness, socialization, acculturation, tattooing, possession attachment, consumer decision making, information acquisition, and meaning making through consumption. As this rich set of topics suggests, this is a volume that will interest academics, practitioners, and students of consumer behavior. The book is international in scope and uses a qualitative and...
Volume 10 of "Research in Consumer Behavior" presents a wide range of cutting edge consumer behavior research using both quantitative and qualitative ...
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cena:
837,85 zł |
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Research in Consumer Behavior
ISBN: 9780857244437 / Angielski / Twarda / 2010 / 310 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. This volume presents recent consumer research across both positivist and interpretivist methods, focusing on topics with considerable current interest. These topics include organic food consumption, luxury goods consumption by Chinese consumers, country of manufacture effects on product quality perceptions, and the nature and effects of cool consumption. The perspectives embraced include managerial strategies, motivational mechanisms, social influences, and product and brand evaluations. Approximately half of the papers in the present volume were selected from those accepted for the 5th...
This volume presents recent consumer research across both positivist and interpretivist methods, focusing on topics with considerable current interest...
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cena:
927,22 zł |
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The Routledge Companion to Identity and Consumption
ISBN: 9781032340258 / Angielski / Miękka / 2022 / 444 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
cena:
221,59 zł |
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The Routledge Handbook of Digital Consumption
ISBN: 9781032329598 / Angielski / Twarda / 2022 / 560 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
cena:
1083,03 zł |
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Handbook of the Sharing Economy
ISBN: 9781800886094 / Angielski / Miękka / 2021 / 424 str. Termin realizacji zamówienia: ok. 22 dni roboczych. With the radical growth in the ubiquity of digital platforms, the sharing economy is here to stay. This Handbook explores the nature and direction of the sharing economy, interrogating its key dynamics and evolution over the past decade and critiquing its effect on society. Using an interdisciplinary perspective, this Handbook analyses labour, governance, trust and consumption in the contemporary sharing economy. It questions the apparent contradiction between its components: the moral economy of small-scale communal sharing versus the far-flung reaches of the market economy. Chapters...
With the radical growth in the ubiquity of digital platforms, the sharing economy is here to stay. This Handbook explores the nature and direction of ...
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cena:
241,00 zł |
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Marketization: Theory and Evidence from Emerging Economies
ISBN: 9789811545160 / Angielski / Miękka / 2021 / 307 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
cena:
374,81 zł |
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Like a Child Would Do
ISBN: 9781988963365 / Angielski / Miękka / 2021 / 244 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
cena:
134,40 zł |
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The Routledge Handbook of Identity and Consumption
ISBN: 9781032468815 / Angielski / 15-04-2025 Książka dostępna od: 15-04-2025 |
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Planowany termin premiery książki: 15-04-2025
Książkę można już zamówić z rabatem 5% |
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1100,67 zł |
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Consumer Culture Theory in Asia: History and Contemporary Issues
ISBN: 9780367629496 / Angielski / Twarda / 2022 / 274 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
cena:
680,04 zł |
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Gifts, Romance, and Consumer Culture
ISBN: 9781138500709 / Angielski / Twarda / 2018 / 262 str. Termin realizacji zamówienia: ok. 30 dni roboczych. |
cena:
715,84 zł |
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Handbook of Qualitative Research Methods in Mark – Second Edition
ISBN: 9781035302710 / Angielski / Twarda / 2024 / 554 str. Termin realizacji zamówienia: ok. 22 dni roboczych. |
cena:
1256,69 zł |
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Gifts, Romance, and Consumer Culture
ISBN: 9780367733346 / Angielski / Miękka / 2020 / 262 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
cena:
206,54 zł |
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Digital Currency and Consumption
ISBN: 9781032544618 / Twarda / 2024 / 270 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
cena:
680,04 zł |
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The Routledge Companion to Identity and Consumption
ISBN: 9780415783064 / Angielski / Twarda / 2012 / 424 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. The Routledge Companion to Identity and Consumption introduces the reader to state-of-the-art research, written by the world, s leading scholars regarding the interplay between identity and consumption. The book addresses the diverse issues regarding the ways identity affects our consumption behaviour and vice-versa and in doing so, presents a broad perspective on the dynamics of self-identity and consumption
The Routledge Companion to Identity and Consumption introduces the reader to state-of-the-art research, written by the world, s leading scholars regar...
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cena:
1108,22 zł |
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Research in Consumer Behaviour
ISBN: 9781559384971 / Angielski / Twarda / 1994 / 276 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. This volume covers such topics as varieties in governance reform and political constraint and policy choices in the field of research in consumer behaviour.
This volume covers such topics as varieties in governance reform and political constraint and policy choices in the field of research in consumer beha...
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cena:
726,13 zł |
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Research in Consumer Behavior
ISBN: 9781781900222 / Angielski / Twarda / 2012 / 375 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. This volume presents selected papers from the 7th Annual Consumer Culture Theory Conference held at Oxford University in August, 2012. The 18 papers in the volume together capture the latest research within this qualitative paradigm of consumer studies. Topics addressed cover a wide gamut including immigrant consumption experiences, gift-giving, sharing, transgressive gender roles, attachments to special possessions in online games and real life, the homeless consumer experience, disposition of possessions, privacy, metaphor analysis, sustainable consumption, alcohol consumption, cosmetics...
This volume presents selected papers from the 7th Annual Consumer Culture Theory Conference held at Oxford University in August, 2012. The 18 papers i...
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cena:
1083,63 zł |
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