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Bislang existiert nur wenig wissenschaftliche Literatur, da Product Placement erst seit kurzem als Forschungsgegenstand entdeckt und bearbeitet wurde. In dem vorliegenden Buch soll insbesondere die Verknupfung von Product Placement Manahmen mit den hochaktuellen Themen TV-Kochshows und Kochkursen aufgezeigt und dabei Wirkungsweisen der Kaufentscheidungsprozesse von TV-Kochshowzusehern und Kochkursteilnehmern analysiert werden. Daruber hinaus sollen Interessierte Leser, Marketing-Manager und Fuhrungskrafte rechtliche Aspekte naher gebracht werden und Moglichkeiten im Kommunikations-Mix...

Existing international law is capable to govern the war on terror also in the aftermath of September 11, 2001. The standards generally applicable to targeted killings are those of human rights law. Force may be used in order to address immediate threats, preventive killings are permitted under strict preconditions but targeted killings are prohibited. In the context of armed conflicts, these standards are complemented by international humanitarian law as lex specialis. Civilians may only be targeted while directly taking part in hostilities and posing a threat to the adversary. Also in Israel...

Existing international law is capable to govern the "war on terror" also in the aftermath of September 11, 2001. Contrary to the Israeli Supreme Court's view, international humanitarian law is not complemented by human rights law, but human rights law is - to some degree - complemented by international humanitarian law.

This revised edition brings the fundamental and groundbreaking work on employee liability fully up to date. Following a presentation of the basic principles of employee liability, the text addresses important practice-relevant case examples with clear explanations of significant problem areas. The new edition is an indispensable work for scholars and practitioners alike.