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"An engaging, highly readable survey of the sophisticated methods of persuasion we encounter in various situations. From television to telemarketing and from self-deception to suicide cults, Levine takes a hard look at all the ways we attempt to persuade each other--and how and why they work (or don't). . . . The next time you wonder what possessed you to pay $50 for a medallion commemorating the series finale of Friends, you'll know where to turn."
--Slashdot.org

"If you're like most people, you think advertising and marketing work--just not on you. Robert Levine's The...

This interactive, bestselling introduction to the world of classical music -- from music history and key composers to instruments and arrangements -- now includes a removable poster and access to downloadable music so elementary-age children (and their parents) can listen as they learn.

Technology companies are making millions from content created and funded by others, reducing the value of culture in the process. How did the media industry lose control over its destiny? What are the consequences? And are we headed for cultural meltdown if the media can't stop the free ride? This title deals with these questions.

Guibert of Nogent's account of the First Crusade is an important but difficult chronicle which will be welcomed in this first English translation. It is a valuable addition to Boydell & Brewer's repertoire of crusading material, and is an interesting text because it represents an attempt to produce a critical history from the eyewitness sources - the Deeds of the Franks and Fulker of Chartres' History of the Expedition to Jerusalem: in the process it reveals considerable detail on Western attitudes to the First Crusade, and, through Guibert's own bias, on medieval mentalites in general. In...

The New Cambridge Companion to Herman Melville provides timely, critical essays on Melville's classic works. The essays have been specially commissioned for this volume and provide a complete overview of Melville's career. Melville's major novels are discussed, along with a range of his short fiction and poetry, including neglected works ripe for rediscovery. The volume includes essays on such new topics as Melville and oceanic studies, Melville and animal studies, and Melville and the planetary, along with a number of essays that focus on form and aesthetics. Written at a level both...

This volume consists of personal narrative accounts of the career journeys of some of the world's most eminent social psychologists. Each contributing psychologist is an esteemed scholar, an excellent writer, and has a story to tell. Together, the contributions cover a time range from Morton Deutsch to today, and touch upon virtually every important movement and person in the history of academic social psychology.

This book provides a fascinating insight into the development of outstanding academic careers and will be a source of inspiration to seasoned researchers and beginning...

A challenge to each of us to take personal responsibility for repairing the world.

"We are taught that every one of us is created in the divine image. All of us can be holy through imitating God.... So, you don't have to look around or look away. You don't have to wait for someone to come and do what you were put on this earth to do in the first place. Judaism empowers you, as one of God's anointed ones, to do more than you ever dreamed possible." --from Chapter 1

The coming of the messiah is anticipated by millions of people of many faiths as the ultimate salve for...

We often feel compelled to adopt different personae for the different environments or obligations life and society place us in--to dissociate the various roles we play and sunder the integrity of the self. Robert Levine have given expression to this theme in Minutes From A One-Man Meeting. The speaker of the title poem at the book's center witnesses the same event in the voices of his different selves: bystander, employee, consumer, citizen, neighbor, son, husband, father, and creature, attaining greater self-unification and connection to the world outside himself as the poem progresses....

In this engaging and spirited book, eminent social psychologist Robert Levine asks us to explore a dimension of our experience that we take for granted--our perception of time. When we travel to a different country, or even a different city in the United States, we assume that a certain amount of cultural adjustment will be required, whether it's getting used to new food or negotiating a foreign language, adapting to a different standard of living or another currency. In fact, what contributes most to our sense of disorientation is having to adapt to another culture's sense of time.Levine,...

A challenge to each of us to take personal responsibility for repairing the world.

"We are taught that every one of us is created in the divine image. All of us can be holy through imitating God.... So, you don't have to look around or look away. You don't have to wait for someone to come and do what you were put on this earth to do in the first place. Judaism empowers you, as one of God's anointed ones, to do more than you ever dreamed possible." --from Chapter 1

The coming of the messiah is anticipated by millions of people of many faiths as the ultimate salve for...

Unearth a Gold Mine in the $1 TRILLION Junk Bond Market

"Few experts in this area have been willing to share their inside knowledge with the outside world. None have done it as well and as simply and clearly as Bob Levine has done in his new book."
--Joel Greenblatt, bestselling author of The Little Book That Beats the Market

"A great book by a great investor. . . . I] recommend this book to everyone who wants to acquire some invaluable horse sense about investing in high yield bonds."
--Martin S. Fridson, author of How to Be a...

The New Cambridge Companion to Herman Melville provides timely, critical essays on Melville's classic works. The essays have been specially commissioned for this volume and provide a complete overview of Melville's career. Melville's major novels are discussed, along with a range of his short fiction and poetry, including neglected works ripe for rediscovery. The volume includes essays on such new topics as Melville and oceanic studies, Melville and animal studies, and Melville and the planetary, along with a number of essays that focus on form and aesthetics. Written at a level both...

How do we motivate ourselves and others to take action or change behavior in response to the threat of dementia - a threat that may or may not be relevant to everyone? Yet, with such high stakes and devastating outcomes, how can we ignore those methods that could be useful in heading off this dreaded scourge? Longtime neurologist Robert Levine argues we cannot continue the way we have, pretending that dementia cannot happen to us. The earlier the campaign is initiated to repel and defend against the threat of dementia, the greater the chances the combatant will emerge victorious. Dementia is...

The second volume in the Vancouver Studies in Cognitive Science series, this collection presents recent work in the fields of phonology, morphology, semantics, and neurolinguistics. Its overall theme is the relationship between the contents of grammatical formalisms and their real-time realizations in machine or biological systems. Individual essays address such topics as learnability, implementability, computational issues, parameter setting, and neurolinguistic issues. Contributors include Janet Dean Fodor, Richard T. Oehrle, Bob Carpenter, Edward P. Stabler, Elan Dresher, Arnold...

The authoritative edition of Melville's only historical novel
Based on the life of an actual soldier who claimed to have fought at Bunker Hill, Israel Potter is unique among Herman Melville's books: a novel in the guise of a biography. In telling the story of Israel Potter's fall from Revolutionary War hero to peddler on the streets of London, where he obtained a livelihood by crying "Old Chairs to Mend," Melville alternated between invented scenes and historical episodes, granting cameos to such famous men of the era as Benjamin Franklin (Potter may have been his secret...