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If you're looking for a more interesting, entertaining and relevant approach to the ancient and noble art of sales, then Richard Plinke's latest book is for you. Chock-full of really cool pop references, disrespect and impertinence, sort of like a slaughterhouse for sacred cows, this new edition in the Dragon series will not only provide you with unique insights and opinions, it will also keep you laughing out loud from cover to cover.

From slices of water pie to being passed off as a cast member from the 1970s Broadway show Hair, Richard Plinke takes the reader on a magical carpet ride through his humorous, fractured view of the world of selling. From The Jaws Of The Dragon is a collection of columns and essays from Plinkes fertile and unique perspective on the art of sales, all tied together in a neatly disguised package of valuable life lessons.