Wyniki wyszukiwania:
wyszukanych pozycji: 252
 |
Consumer Behavior Theories: Convergence of Divergent Perspectives with Applications to Marketing and Management
ISBN: 9781947441149 / Angielski / Miękka / 2018 / 196 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
84,50 zł |
 |
Architecting Enterprise: Managing Innovation, Technology, and Global Competitiveness
ISBN: 9781137366771 / Angielski / Twarda / 2014 / 318 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) The discussion in this book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. The author covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing a business.
The discussion in this book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. The author covers man...
|
cena:
201,72 zł |
 |
Contemporary Marketing Strategy: Analyzing Consumer Behavior to Drive Managerial Decision Making
ISBN: 9783030119102 / Angielski / Twarda / 2019 / 277 str. Termin realizacji zamówienia: ok. 10-14 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
765,61 zł |
 |
Crowd-Based Business Models: Using Collective Intelligence for Market Competitiveness
ISBN: 9783030770853 / Angielski / Miękka / 2022 Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) This book distinctively presents nine thematic discussions with real examples of small and large companies across the geographic destinations. Among many points of interest crowdsourcing, crowdfunding, decision-processes, technology, leadership, consumer behavior, crowd-based services designing, future perspectives in the context of crowd-based business modelling, and collective intelligence are central to the discussions in the book. This book argues that crowd is the pivot of marketing. It fills the knowledge gap in people-led enterprises by integrating the customer ideation... This book distinctively presents nine thematic discussions with real examples of small and large companies across the geographic destinations. Amon... |
cena:
605,23 zł |
 |
Agile Marketing Strategies
ISBN: 9783031042140 / Angielski / Miękka / 2023 Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) This book discusses the analysis of consumer behavior as a fundamental tool to build agility in business models and strategies. Exploring recent scientific developments in neurobehavioral research, this book argues that the development of agile marketing strategies requires an examination of neurobehavioral experiences in visual merchandising, shopping, and consumption, and an understanding cognitive synchronization with emotions, such as eye movements, gestures, verbal manifestation, and encoding behavior among consumers. The author discusses possible...
This book discusses the analysis of consumer behavior as a fundamental tool to build agility in business models and strategies. Exploring recent ...
|
cena:
564,88 zł |
 |
Competitive Branding Strategies: Managing Performance in Emerging Markets
ISBN: 9783030249328 / Angielski / Twarda / 2019 / 288 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
484,18 zł |
 |
Architecting Enterprise: Managing Innovation, Technology, and Global Competitiveness
ISBN: 9781349474271 / Angielski / Miękka / 2014 / 318 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) The discussion in this book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. The author covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing a business.
The discussion in this book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. The author covers man...
|
cena:
201,72 zł |
 |
Competitive Branding Strategies: Managing Performance in Emerging Markets
ISBN: 9783030249359 / Angielski / Miękka / 2020 / 288 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) Globalization has expanded the options for building brand strategies through social media, the internet, and in conventional approaches. Amidst increasing market competition, companies need to analyze their competitive choices to determine their brand equity in the marketplace. As such, it is necessary for companies to develop customer-focused brands to gain competitive advantage. This book enhances knowledge on developing competitive brands in emerging markets, particularly the BRICS countries. It provides the necessary guidance with proven strategies for building successful... Globalization has expanded the options for building brand strategies through social media, the internet, and in conventional approaches. Amidst inc... |
cena:
342,95 zł |
 |
Transgenerational Marketing: Evolution, Expansion, and Experience
ISBN: 9783030339289 / Angielski / Miękka / 2020 / 298 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
605,23 zł |
 |
Rebuilding Entrepreneurship at the Grassroots
ISBN: 9783031432729 / Angielski / Miękka / 2025 Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) This book analyzes the impact of entrepreneurship, technology, and innovation on meeting chronic and recurring social challenges, such as poverty, gender inequality, sustainability and climate change, income disparity, social healthcare, community housing and homelessness, and the drive to cleaner food and water supplies. It discusses inclusive entrepreneurial strategies to meet the above social challenges through transformational leadership in the developing economies. With case studies from Southeast Asia, Africa, and Latin America, the chapters highlight the success and failure... This book analyzes the impact of entrepreneurship, technology, and innovation on meeting chronic and recurring social challenges, such as poverty, ... |
cena:
605,23 zł |
 |
Sustainable Growth in Global Markets: Strategic Choices and Managerial Implications
ISBN: 9781349707331 / Angielski / Miękka / 2020 / 324 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) Sustainable Growth in Global Markets provides a comprehensive introduction to the concept of market and business management outside the domestic market. It covers complex elements of market management, analysing behavioural theories such as theory of comparative advantage, theories of macro and micro marketing economics, socio-cultural theories, and various contemporary concepts of international business management. The book puts forward a broad foundation of the subject beginning with a discussion of the concept of market dynamics and followed by an analysis of the changing behaviour of...
Sustainable Growth in Global Markets provides a comprehensive introduction to the concept of market and business management outside the domestic marke...
|
cena:
403,47 zł |
 |
Marketing Decision Making and the Management of Pricing: Successful Business Tools
ISBN: 9781466640948 / Angielski / Twarda / 2013 / 274 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych (Bez gwarancji dostawy przed świętami) The task of pricing a specific product or service is significant in maximizing the profits of business organizations. Therefore, the management of ideal pricing strategy is needed in order for organizations to balance the demand of sales growth versus demand for profits. Marketing Decision Making and the Management of Pricing: Successful Business Tools provides the latest research studies, market analysis, and best practices utilized in emerging markets to gain competitive advantage and market leadership. This reference source is useful for corporate managers, undergraduate and graduate...
The task of pricing a specific product or service is significant in maximizing the profits of business organizations. Therefore, the management of ide...
|
cena:
945,57 zł |
 |
Contemporary Marketing Strategy: Analyzing Consumer Behavior to Drive Managerial Decision Making
ISBN: 9783031959202 / Angielski Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
605,23 zł |
 |
Crowd-Based Business Models: Using Collective Intelligence for Market Competitiveness
ISBN: 9783030770822 / Angielski / Twarda / 2021 / 280 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
605,23 zł |
 |
Business Governance and Society: Analyzing Shifts, Conflicts, and Challenges
ISBN: 9783030068844 / Angielski / Miękka / 2018 / 446 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
403,47 zł |
 |
Agile Marketing Strategies: New Approaches to Engaging Consumer Behavior
ISBN: 9783031042119 / Angielski / Twarda / 2022 / 251 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
564,88 zł |
 |
Entrepreneurship and Regional Development: Analyzing Growth Models in Emerging Markets
ISBN: 9783030455200 / Angielski / Twarda / 2020 / 404 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
524,53 zł |
 |
Qualitative Marketing Research: Understanding How Behavioral Complexities Drive Marketing Strategies
ISBN: 9781949991017 / Angielski / Miękka / 2019 / 198 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
103,72 zł |
 |
Innovative Business Projects: Breaking Complexities, Building Performance, Volume Two: Financials, New Insights, and Project Sustainability
ISBN: 9781631575310 / Angielski / Miękka / 2016 / 205 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych (Bez gwarancji dostawy przed świętami) This book addresses the project management tools and techniques in reference to innovation management analyzing global-local business scenarios, project environment, and administrative perspectives. It also details the financial, risk management, new project designs, complexities in managing innovation, and developing customer-centric innovation projects. Discussions in the book also deliberate on how innovation business project can be managed systematically to enhance organizational performance.
This book addresses the project management tools and techniques in reference to innovation management analyzing global-local business scenarios, proje...
|
cena:
84,50 zł |
 |
Sustainable Businesses in Developing Economies: Socio-Economic and Governance Perspectives
ISBN: 9783030516802 / Angielski / Twarda / 2020 / 256 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
524,53 zł |
Czytaj nas na:
KrainaKsiazek.PL - Księgarnia Internetowa
