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Walk down any personal care aisle in a supermarket, and you will notice a bizarre economic reality. A blue razor marketed to men costs significantly less than an identical pink razor marketed to women. This is not an isolated incident; it is a calculated, systemic pricing strategy known as the Pink Tax.This economic expose uncovers the hidden mechanics of gender-based price discrimination. The book investigates how corporations have spent decades engineering product differentiation-using packaging, scent, and subtle design changes-to justify charging women up to 13% more for identical basic...