wyszukanych pozycji: 214
Entrepreneurship and Regional Development: Analyzing Growth Models in Emerging Markets
ISBN: 9783030455231 / Angielski / Miękka / 2021 / 438 str. Termin realizacji zamówienia: ok. 20 dni roboczych. |
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cena:
506,99 zł |
The Butterfly Effect in Competitive Markets: Driving Small Changes for Large Differences
ISBN: 9781349493128 / Angielski / Miękka / 2015 / 295 str. Termin realizacji zamówienia: ok. 20 dni roboczych. |
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cena:
389,98 zł |
Agile Marketing Strategies
ISBN: 9783031042140 / Angielski / Miękka / 2023 Termin realizacji zamówienia: ok. 20 dni roboczych. This book discusses the analysis of consumer behavior as a fundamental tool to build agility in business models and strategies. Exploring recent scientific developments in neurobehavioral research, this book argues that the development of agile marketing strategies requires an examination of neurobehavioral experiences in visual merchandising, shopping, and consumption, and an understanding cognitive synchronization with emotions, such as eye movements, gestures, verbal manifestation, and encoding behavior among consumers. The author discusses possible...
This book discusses the analysis of consumer behavior as a fundamental tool to build agility in business models and strategies. Exploring recent ...
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cena:
545,99 zł |
The Business Design Cube: Converging Markets, Society, and Customer Values to Grow Firms Competitive in Business
ISBN: 9781637420164 / Angielski / Miękka / 2021 / 150 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych. |
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cena:
152,84 zł |
Competitive Branding Strategies: Managing Performance in Emerging Markets
ISBN: 9783030249359 / Angielski / Miękka / 2020 / 288 str. Termin realizacji zamówienia: ok. 20 dni roboczych. Globalization has expanded the options for building brand strategies through social media, the internet, and in conventional approaches. Amidst increasing market competition, companies need to analyze their competitive choices to determine their brand equity in the marketplace. As such, it is necessary for companies to develop customer-focused brands to gain competitive advantage. This book enhances knowledge on developing competitive brands in emerging markets, particularly the BRICS countries. It provides the necessary guidance with proven strategies for building successful... Globalization has expanded the options for building brand strategies through social media, the internet, and in conventional approaches. Amidst inc... |
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cena:
331,49 zł |
Architecting Enterprise: Managing Innovation, Technology, and Global Competitiveness
ISBN: 9781137366771 / Angielski / Twarda / 2014 / 318 str. Termin realizacji zamówienia: ok. 20 dni roboczych. The discussion in this book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. The author covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing a business.
The discussion in this book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. The author covers man...
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cena:
194,97 zł |
Agile Marketing Strategies: New Approaches to Engaging Consumer Behavior
ISBN: 9783031042119 / Angielski / Twarda / 2022 / 251 str. Termin realizacji zamówienia: ok. 20 dni roboczych. |
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cena:
545,99 zł |
Marketing Decision Making and the Management of Pricing: Successful Business Tools
ISBN: 9781466640948 / Angielski / Twarda / 2013 / 274 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych. The task of pricing a specific product or service is significant in maximizing the profits of business organizations. Therefore, the management of ideal pricing strategy is needed in order for organizations to balance the demand of sales growth versus demand for profits. Marketing Decision Making and the Management of Pricing: Successful Business Tools provides the latest research studies, market analysis, and best practices utilized in emerging markets to gain competitive advantage and market leadership. This reference source is useful for corporate managers, undergraduate and graduate...
The task of pricing a specific product or service is significant in maximizing the profits of business organizations. Therefore, the management of ide...
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cena:
1074,75 zł |
Contemporary Marketing Strategy: Analyzing Consumer Behavior to Drive Managerial Decision Making
ISBN: 9783030119102 / Angielski / Twarda / 2019 / 277 str. Termin realizacji zamówienia: ok. 20 dni roboczych. |
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cena:
545,99 zł |
Proximity Marketing: Converging Community, Consciousness, and Consumption
ISBN: 9781637425770 / Angielski Termin realizacji zamówienia: ok. 13-18 dni roboczych. |
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cena:
152,84 zł |
Managing Social Media and Consumerism: The Grapevine Effect in Competitive Markets
ISBN: 9781349448401 / Angielski / Miękka / 2013 / 259 str. Termin realizacji zamówienia: ok. 20 dni roboczych. Categorically reviews the theories of communication, best practices in social media and previous research, and analyzes the corporate involvement towards strategic and tactical stewardship in serving customer-centric business requirements.
Categorically reviews the theories of communication, best practices in social media and previous research, and analyzes the corporate involvement towa...
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cena:
389,98 zł |
Business Dynamics in North America: Analysis of Spatial and Temporal Trade Patterns
ISBN: 9783319862057 / Angielski / Miękka / 2018 / 301 str. Termin realizacji zamówienia: ok. 20 dni roboczych. |
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cena:
389,98 zł |
Innovative Business Projects: Breaking Complexities, Building Performance, Volume One: Fundamentals and Project Environment
ISBN: 9781631575297 / Angielski / Miękka / 2016 / 203 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych. This book addresses the project management tools and techniques in reference to innovation management analyzing global-local business scenarios, project environment, and administrative perspectives. It also details the financial, risk management, new project designs, complexities in managing innovation, and developing customer-centric innovation projects. Discussions in the book also deliberate on how innovation business project can be managed systematically to enhance organizational performance.
This book addresses the project management tools and techniques in reference to innovation management analyzing global-local business scenarios, proje...
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cena:
96,05 zł |
Innovation, Technology, and Market Ecosystems: Managing Industrial Growth in Emerging Markets
ISBN: 9783030230098 / Angielski / Twarda / 2019 / 407 str. Termin realizacji zamówienia: ok. 20 dni roboczych. |
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cena:
585,00 zł |
Qualitative Marketing Research: Understanding How Behavioral Complexities Drive Marketing Strategies
ISBN: 9781949991017 / Angielski / Miękka / 2019 / 198 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych. |
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cena:
117,89 zł |
Sustainable Businesses in Developing Economies: Socio-Economic and Governance Perspectives
ISBN: 9783030516833 / Angielski / Miękka / 2021 / 282 str. Termin realizacji zamówienia: ok. 20 dni roboczych. |
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cena:
506,99 zł |
Consumer Behavior Theories: Convergence of Divergent Perspectives with Applications to Marketing and Management
ISBN: 9781947441149 / Angielski / Miękka / 2018 / 196 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych. |
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cena:
96,05 zł |
Transgenerational Marketing: Evolution, Expansion, and Experience
ISBN: 9783030339258 / Angielski / Twarda / 2019 / 298 str. Termin realizacji zamówienia: ok. 20 dni roboczych. |
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cena:
585,00 zł |
The Butterfly Effect in Competitive Markets: Driving Small Changes for Large Differences
ISBN: 9781137434951 / Angielski / Twarda / 2015 / 295 str. Termin realizacji zamówienia: ok. 20 dni roboczych. This book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. It covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing the business in all its dimensions.
This book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. It covers many elements of the entrepre...
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cena:
506,99 zł |
Competitive Branding Strategies: Managing Performance in Emerging Markets
ISBN: 9783030249328 / Angielski / Twarda / 2019 / 288 str. Termin realizacji zamówienia: ok. 20 dni roboczych. |
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cena:
467,99 zł |