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'Self-Made' success is now an American badge of honor that rewards individualist ambitions while it hammers against community obligations. Yet, four centuries ago, our foundational stories actually disparaged ambitious upstarts as dangerous and selfish threats to a healthy society. In Pamela Walker Laird's fascinating history of why and how storytellers forged this American myth, she reveals how the goals for self-improvement evolved from serving the community to supporting individualist dreams of wealth and esteem. Simplistic stories of self-made success and failure emerged that disregarded...