Shadows' Revolution: Cracking the Content and Breaking the Molds. Releasing thoughts and stories from the physical medium imprisonment. Dep

ISBN-13: 9781439238677 / Angielski / Miękka / 2009 / 260 str.

Orestes Carvalho

Opis

This is a thought provoking book. It will make you rethink the way you communicate with your customers and friends, the way you define your competition, the way you research and create your products and services, the way you sell and distribute them. It will help you understand the new generations, born and raised in the digital world. It will help you understand what has happened with the music industry and what is about to happen with all other media and communication industries. Many people talk about superficial waves, technological cycles, behavioral fads. But most of us didn't realize yet we are in the middle of a subtle but very deep revolution - the deepest one in the last 500 years, which is bringing down the literate-mass-media era. A revolution that is bringing new concepts we can't even articulate well, as they don't fit in our old paradigms. A revolution that is about to change all kinds of businesses and all aspects of our lives. See the book content at www.ShadowsRevolution.com