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wyszukanych pozycji: 7
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Coming Out of the Closet: Exploring Lgbt Issues in Strategic Communication with Theory and Research
ISBN: 9781433119507 / Angielski / Twarda / 2013 / 280 str. Termin realizacji zamówienia: ok. 10-14 dni roboczych (Bez gwarancji dostawy przed świętami) Despite representing significant portions of the advertising, marketing, and public relations work force, the lesbian, gay, bisexual, and transgendered (LGBT) community has largely been ignored by scholarly research in strategic communications. With the exception of case studies that document strategies that can be used to secure the LGBT consumer dollar, little has been done to understand the LGBT community s experiences with strategic communications efforts. This edited volume fills this gap by sharing research on the impact and interaction of campaigns and programming from advertising,...
Despite representing significant portions of the advertising, marketing, and public relations work force, the lesbian, gay, bisexual, and transgendere...
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cena:
795,19 |
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Coming out of the Closet; Exploring LGBT Issues in Strategic Communication with Theory and Research
ISBN: 9781433119491 / Angielski / Miękka / 2013 / 280 str. Termin realizacji zamówienia: ok. 10-14 dni roboczych (Bez gwarancji dostawy przed świętami) Despite representing significant portions of the advertising, marketing, and public relations work force, the lesbian, gay, bisexual, and transgendered (LGBT) community has largely been ignored by scholarly research in strategic communications. With the exception of case studies that document strategies that can be used to secure the LGBT consumer dollar, little has been done to understand the LGBT community s experiences with strategic communications efforts. This edited volume fills this gap by sharing research on the impact and interaction of campaigns and programming from advertising,...
Despite representing significant portions of the advertising, marketing, and public relations work force, the lesbian, gay, bisexual, and transgendere...
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cena:
221,68 |
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Public Relations and Participatory Culture: Fandom, Social Media and Community Engagement
ISBN: 9781138787728 / Angielski / Twarda / 2016 / 246 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) While public relations practitioners have long focused on the relationship between organizations and their stakeholders, there has never been a time when that relationship was so dominated by public participation. The new model of multiple messages originating from multiple publics at varying levels of engagement is widely acknowledged, but not widely explored in scholarly texts. The established model of one-way communication and message control no longer exists. Social media and an increasingly participatory culture means that fans are taking a more active role in the production and... While public relations practitioners have long focused on the relationship between organizations and their stakeholders, there has never been a tim... |
cena:
730,17 |
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Public Relations and Participatory Culture: Fandom, Social Media and Community Engagement
ISBN: 9780367359010 / Angielski / Miękka / 2019 / 246 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
223,87 |
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Public Relations and Online Engagement: Audiences, Fandom and Influencers
ISBN: 9781032073255 / Angielski Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) As media continues to evolve, social media has become even more integral to public relations activities, presenting new opportunities and challenges for practitioners.
As media continues to evolve, social media has become even more integral to public relations activities, presenting new opportunities and challenges f...
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cena:
107,05 |
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Public Relations and Online Engagement: Audiences, Fandom and Influencers
ISBN: 9780367346751 / Angielski / Twarda / 2021 / 80 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
253,08 |
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Becoming a Public Relations Writer: Strategic Writing for Emerging and Established Media
ISBN: 9781032161297 / Angielski Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
949,22 |
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