Wyniki wyszukiwania:

The new campaign to 'Open Up the West' that commenced operations in January 2000 is interesting not only because of its dramatic goal of developing the western and interior regions of the People's Republic of China but also because of the ways it has been articulated. Although presented in some ways as a major state project, it was introduced almost casually into the political process, with none of the usual fanfare and perhaps even more remarkably with no great commitment of state resources. Moreover, though it has been in progress for only a relatively short period it is already clear that...

Working across food studies and media studies, Joanne Hollows examines the impact of celebrity chefs on how we think about food and how we cook, shop and eat. Hollows explores how celebrity chefs emerged in both restaurant and media industries, making chefs like Jamie Oliver and Gordon Ramsay into global stars. She also shows how blogs and YouTube enabled the emergence of new types of branded food personalities such as Deliciously Ella and BOSH! As well as providing a valuable introduction to existing research on celebrity chefs, Hollows uses case studies to analyse how celebrity chefs...