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This book is called A Love Affair basically for two reasons. The first is that I love medical representatives and wish to empower them to lead fruitful satisfying lives. I have myself worked for seventeen years as a medical representative. This book is the labour of Love and tribute for the medical representatives with whom I have been associated for thirty one years of my life. While rewriting the book for the second time I realised and was amazed by the similarity in the way that a sales person's job must be perused and in the way a young man woos his lady love to persuade her to marry him....

Wheat (Triticum aestivum L.) is the most important and major cereal crop grown in Pakistan. As staple food of the people, occupying the central position in farming agriculture policies, it dominates all agronomic crops in terms of acreage and production. It is a principal source of carbohydrates and protein both for human beings and animals.Its grains contain carbohydrates 60-90 %, protein 8-15 %, fat 1.5-2.0 %, inorganic ions 1.2-2.0 % and 1 % vitamins such as B-complex and E. Climate change has been identified as the single most yield-reducing factor for wheat. It has many facets, including...