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Whether you're thinking about starting a new business or growing an existing one, Ready, Fire, Aim has what you need to succeed in your entrepreneurial endeavors. In it, self-made multimillionaire and bestselling author Masterson shares the knowledge he has gained from creating and expanding numerous businesses and outlines a focused strategy for guiding a small business through the four stages of entrepreneurial growth. Along the way, Masterson teaches you the different skills needed in order to excel in this dynamic environment.

"I have known Michael for over twenty years. He has one of the smartest business minds I know. When he gives me advice, I pay attention, and you should, too. Automatic Wealth is full of wisdom and insight filtered by a master and brought to you in a well-written and delightful style."
-John Mauldin, Editor of the bestselling book, Just One Thing: Twelve of the World's Best Investors Reveal the One Strategy You Can't Overlook

"I am not usually a fan of this kind of book. One entitled Automatic Wealth made me suspicious. But I am a fan of Michael Masterson, and when I read...

Intelligent strategies for starting and growing a small business with minimal personal financial risk

A comprehensive guide for entrepreneurs from one of the most successful business creators in recent years, The Reluctant Entrepreneur: Turning Dreams into Profits addresses the fears and misconceptions that many people have about starting their own businesses, walking prospective owners through the necessary decisions they need to make before even putting a business plan in place.

Presenting solid, reliable strategies based on author Michael Masterson's own successful...

Anyone, whether they work for themselves or they manage thousands of employees, needs to be a more effective leader to be more successful. Instead of being a bully, people can learn to inspire the people around them. They create a concept of what the company's goals are and how everyone can work together to accomplish their goals.

An all-encompassing guide to making the most from multi-channel marketing

Written in a straightforward and accessible style, Changing the Channel offers you a detailed look at twelve of today's most important marketing channels-explaining how each one works individually as well as in conjunction with each other, leveraging the power of your message for explosive profits.

Page by page, you'll become familiar with a variety of approaches, including direct online marketing, social media, public relations, radio and television advertising, direct space ads, event...

An actionable guide for quickly improving one's wealth, personal development, and happiness

Successful people don't sit around waiting for everything to be "100%" right or to be "absolutely sure" they will succeed. They don't need absolute assurance, because they realize life doesn't provide any. To get what they want out of life, they set specific goals and put together a formal plan to achieve those goals, one step at a time. Successful people know that the cost of failure is modest compared to that of inaction. Failure means they are smarter the next time. Inaction means there is no...

In Seven Years to Seven Figures, self-made millionaire and renowned wealth coach Michael Masterson reveals the steps you can take to accumulate seven-figure wealth within seven years--or less. Seven Years to Seven Figures will give you the tools to increase your income, get the highest possible returns on investments, save wisely--and secure your financial future faster than you may have ever dreamed.

"Michael Masterson has personally helped more people achieve financial independence than anyone else I know. He has been a valuable mentor in my own life. Michael's credentials go far beyond the fact that he is an extremely successful businessman. (There are thousands of those.) He has a unique gift for discerning--and explaining in easily accessible terms--what it really takes to succeed. Automatic Wealth for Grads will give any young person a tremendous headstart for achieving their financial and professional goals at a very young age."
--Justin Ford, author of Seeds of Wealth: An...

The Business Owner's Creative Guide For Increasing Sales & Profitability, is jam packed with useful and practical marketing insights and strategies that are being successfully applied with absolutely spectacular results, by the upper crust of marketing leaders within the direct response industry all over the world today. Companies like Agora, Boardroom, Forbes, Kiplinger and numerous others together with an elite group of astute independent marketers, are generating millions of dollars in profits year in and year out, using the same tactics and applications you're about to discover here. In...