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The goal of this work was the development of a biomechanical model of the human eye. The research work SEE-KID (Software Engineering Environment for Knowledge based Interactive Eye motility Diagnostics), described in this work, tries to connect aspects of biomechanical modelling with methods of modern Software Engineering. An interactive software system was implemented, called SEE++ which allows physicians to obtain a better understanding of the mechanics of eye movements. This software visualizes and simulates pathologies and eye muscle surgeries, based on the biomechanics of the eye. It can...

Considering the growing pollution of the natural environment, one can come to the conclusion that current business practices are not designed for guaranteeing a bright future. Therefore, in business markets - especially in the mechanical engineering industry - moving towards environmental sustainability becomes increasingly crucial for business success. This book reveals, how "environmental sustainability" can be implemented and used effectively as a complementary B2B marketing message. At the beginning of this paper, defining the concept of sustainability and green marketing laid the basis...

BrunoBuchberger This book is a synopsis of basic and applied research done at the various re search institutions of the Softwarepark Hagenberg in Austria. Starting with 15 coworkers in my Research Institute for Symbolic Computation (RISC), I initiated the Softwarepark Hagenberg in 1987 on request of the Upper Aus trian Government with the objective of creating a scienti?c, technological, and economic impulse for the region and the international community. In the meantime, in a joint e?ort, the Softwarepark Hagenberg has grown to the current (2009) size of over 1000 R&D employees and 1300...

BrunoBuchberger This book is a synopsis of basic and applied research done at the various re search institutions of the Softwarepark Hagenberg in Austria. Starting with 15 coworkers in my Research Institute for Symbolic Computation (RISC), I initiated the Softwarepark Hagenberg in 1987 on request of the Upper Aus trian Government with the objective of creating a scienti?c, technological, and economic impulse for the region and the international community. In the meantime, in a joint e?ort, the Softwarepark Hagenberg has grown to the current (2009) size of over 1000 R&D employees and 1300...