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For over 40 years, the tech industry has been working to attract more women. Yet, women continue to be underrepresented in technology jobs compared to other professions. Worse, once hired, women leave the field mid-career twice as often as men. In 2013, Karen Holtzblatt launched The Women in Tech Retention Project at WITops.org, dedicated to understanding what helps women in tech thrive. In 2014, Nicola Marsden joined the effort, bringing her extensive knowledge and research on gender and bias for women in tech. Together with worldwide volunteers, this research identified what helps women...