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This work examines the influences of psychology, literature, pop culture, and the social sciences on Doctor Who storylines and characters. Topics explored include how such issues as class, gender, and sexual attraction factor into the relationships between the Doctor and his companions; whether the Doctor suffers from multiple personality disorder or other psychological afflictions; and the role of the Doctors native culture in shaping his sense of identity.

Since the publication of his first novel, Americana, in 1971, Don DeLillo has been regarded as a preeminent figure of American letters. Among the more prominent themes the author considers throughout his oeuvre is that of consumerism, a topic that is equally essential to the works of French social theorist Jean Baudrillard. Although many critics have glossed the affinities between DeLillo and Baudrillard, this is the first book-length study to explore the relationship between the American author and the French theorist. Bringing DeLillo and Baudrillard into dialogue with each other, this...

Die Entwicklung der noch jungen Werbedisziplin "Sportsponsoring" vollzog sich in einem unglaublich rasanten Tempo. Ein Grund hierfur kann im Wandel des Sportverstandnisses innerhalb der deutschen Gesellschaft gesehen werden. Das zunehmende Interesse der Bevolkerung am Sport verhalf dem Sponsoring, in Kombination mit dem ebenfalls zunehmenden Medieninteresse, zu einem ungeheuer schnellen Wachstum. Diese Tatsachen zwangen den Sport, respektive den Fussball mit dem gesamten Umfeld mit zu wachsen. Hierbei stellen die Schlagworter Professionalisierung" sowie Kommerzialisierung" die entscheidenden...