wyszukanych pozycji: 7
Handbook of Political Communication Research
ISBN: 9780805837742 / Angielski / Twarda / 2003 / 560 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. This volume brings together the major thrusts of contemporary research and theory in political communication. The approach stresses theoretical overviews and research synthesis with the goal of each chapter to provide an overview of the major lines of research, theory and findings for that topic. communication research. Part One contains chapters that discuss some of the theoretical background, history, structure, and diversity of the field. Part Two concentrates on messages that are predominant in the study of political communication, ranging from classical rhetorical modes to political...
This volume brings together the major thrusts of contemporary research and theory in political communication. The approach stresses theoretical overvi...
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cena:
1121,64 zł |
Television & Politics in Evolving European Democracies
ISBN: 9781560727538 / Angielski / Twarda / 2000 / 247 str. Termin realizacji zamówienia: ok. 22 dni roboczych. Throughout the world, television has become an important part of the way in which political candidates and parties present their messages to voters during election campaigns. This is particularly true in campaigns at the national level where voters have little personal contact with candidates and must rely on experiencing candidates through the media. Despite the importance of the media for voter-government interaction, however, many new reform governments in the post-communist era in Eastern European countries failed to appreciate the demands of creating workable new media systems.
Throughout the world, television has become an important part of the way in which political candidates and parties present their messages to voters du...
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443,38 zł |
Handbook of Political Communication Research
ISBN: 9780805837759 / Angielski / Miękka / 2004 / 560 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. The Handbook of Political Communication Research is a benchmark volume, defining the most important and significant thrusts of contemporary research and theory in political communication. Editor Lynda Lee Kaid brings together exemplary scholars to explore the current state of political communication research in each of its various facets. Reflecting the interdisciplinary nature of political communication scholarship, contributions represent research coming from communication, political science, journalism, and marketing disciplines, among others.
The Handbook demonstrates... The Handbook of Political Communication Research is a benchmark volume, defining the most important and significant thrusts of contemporary res...
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453,82 zł |
Techno Politics in Presidential Campaigning : New Voices, New Technologies, and New Voters
ISBN: 9780415879781 / Angielski / Twarda / 2010 / 245 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. The 2008 US presidential campaign saw politicians utilizing all types of new media -- Facebook, MySpace, YouTube, Twitter, e-mail, and cell phone texting ? to reach voters of all ages, ethnicities, socio-economic backgrounds, and sexual orientations. This volume examines the use of these media and considers the effectiveness of reaching voters through these channels. It explores not only the use of new media and technologies but also the role these tactics played in attracting new voters and communicating with the electorate during the 2008 presidential debates. Chapters focus on how the...
The 2008 US presidential campaign saw politicians utilizing all types of new media -- Facebook, MySpace, YouTube, Twitter, e-mail, and cell phone text...
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704,29 zł |
Communication in Political Campaigns
ISBN: 9780820486048 / Angielski / Miękka / 2006 / 292 str. Termin realizacji zamówienia: ok. 10-14 dni roboczych. This book offers a comprehensive guide to political campaign communication using functional theory as a framework. An authoritative account packed with real life examples from campaigns across the globe, the book examines all of the important variables in political campaign communication. Considering campaign media from television spots and debates to candidate webpages and direct-mail advertising it looks closely at news coverage of campaigns, and examines the sources of campaign messages, the various ways of responding to scandal, the process of voter decision-making, and the ways in which...
This book offers a comprehensive guide to political campaign communication using functional theory as a framework. An authoritative account packed wit...
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cena:
221,50 zł |
The Handbook of Election News Coverage Around the World
ISBN: 9780805860375 / Angielski / Miękka / 2008 / 470 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. The Handbook of Election Coverage Around the World focuses on the news coverage of national elections in democracies around the globe. It brings together and compares election news coverage within a single framework, offering a systematic consideration of various factors. Considering the prominence and power of the press in the election process, this volume will offer unique breadth in its global consideration of the topic. The volume will appeal to scholars in political communication, political science, mass media and society, and others studying elections and media coverage around... The Handbook of Election Coverage Around the World focuses on the news coverage of national elections in democracies around the globe. It brings to... |
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375,56 zł |
Encyclopedia of Political Communication
ISBN: 9781412917995 / Angielski / Twarda / 2007 / 1104 str. Termin realizacji zamówienia: ok. 22 dni roboczych. The Encyclopedia of Political Communication discusses the major theoretical approaches to the field, including direct and limited effects theories, agenda-setting theories, sociological theories, framing and priming theories, and other past and present conceptualizations. With nearly 600 entries, this resource pays considerable attention to important political messages such as political speeches, televised political advertising, political posters and print advertising, televised political debates, and Internet sites. The audiences for political communications are also central, necessitating...
The Encyclopedia of Political Communication discusses the major theoretical approaches to the field, including direct and limited effects theories, ag...
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cena:
1982,43 zł |