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wyszukanych pozycji: 7
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Innovators in Digital News
ISBN: 9781784534165 / Angielski / Miękka / 2015 / 144 str. Termin realizacji zamówienia: ok. 22 dni roboczych. News organizations are struggling with technology transitions and fearful for their future. Yet some are succeeding.
Why are organizations such as Vice and BuzzFeed investing in journalism and why are pedigree journalists joining them? Why are news organizations making journalists redundant but recruiting technologists? Why does everyone seem to be embracing native advertising? Why are some news organizations more innovative than others? Drawing on extensive first-hand research, Innovators in Digital News explains how different international media... News organizations are struggling with technology transitions and fearful for their future. Yet some are succeeding.
Why are organizations such a... |
cena:
99,07 zł |
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Strategic Management in the Media
ISBN: 9781529773705 / Angielski / Twarda / 2024 Termin realizacji zamówienia: ok. 22 dni roboczych. |
cena:
626,03 zł |
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Strategic Management in the Media: Theory to Practice
ISBN: 9781529773699 / Angielski / Miękka / 2023 Termin realizacji zamówienia: ok. 22 dni roboczych. |
cena:
203,41 zł |
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Inside the BBC and CNN: Managing Media Organisations
ISBN: 9780415213219 / Angielski / Twarda / 2000 / 256 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Inside the BBC and CNN provides a unique insight into two of the world's best-known media organisations, during a period of great change and new challenges. The BBC and CNN have very different histories, remits and identities, but both must now compete to provide news in a media environment being reshaped by increasing competition, globalisation, digitisation and convergence. In addition they face increasing pressures of criticism focussed on the struggle for ratings and the perceived "dumbing down" of programming.
Drawing on intensive research carried out among senior managers in... Inside the BBC and CNN provides a unique insight into two of the world's best-known media organisations, during a period of great change and ...
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cena:
704,29 zł |
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Inside the BBC and CNN: Managing Media Organisations
ISBN: 9780415213226 / Angielski / Miękka / 2000 / 256 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. This volume provides an inside account of the BBC and CNN, two of the world's best-known media organizations, during a period of great change and new challenges. The BBC and CNN compete to provide news in an increasingly competitive global media environment, but each has a very different history, remit, and identity. This book explores the beliefs and attitudes that shape management priorities and broadcasting policy. More controversially, it examines how each organization's cultural beliefs - about broadcasting's fundamental purpose and the nature of competition - have laid the foundations...
This volume provides an inside account of the BBC and CNN, two of the world's best-known media organizations, during a period of great change and new ...
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cena:
192,97 zł |
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The Internet and the Mass Media
ISBN: 9781412947350 / Angielski / Miękka / 2008 / 200 str. Termin realizacji zamówienia: ok. 22 dni roboczych. This book offers a comprehensive analysis of the impact of the Internet on media and mediated content industries. It explores and discusses the changes this emergent communications platform is engendering for the media and content industries and the implications of those changes. Its contents are drawn from the findings of a five-year EU sponsored research initiative, the 'Cost A20 Programme on the Impact of the Internet on the Mass Media'. Its authors include Europe's leading scholars in the field.
The book's standpoint is simultaneously multi-lens, interdisciplinary, and... This book offers a comprehensive analysis of the impact of the Internet on media and mediated content industries. It explores and discusses the change...
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cena:
271,23 zł |
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The Internet and the Mass Media
ISBN: 9781412947343 / Angielski / Twarda / 2008 / 200 str. Termin realizacji zamówienia: ok. 22 dni roboczych. This book offers a comprehensive analysis of the impact of the Internet on media and mediated content industries. It explores and discusses the changes this emergent communications platform is engendering for the media and content industries and the implications of those changes. Its contents are drawn from the findings of a five-year EU sponsored research initiative, the 'Cost A20 Programme on the Impact of the Internet on the Mass Media'. Its authors include Europe's leading scholars in the field.
The book's standpoint is simultaneously multi-lens, interdisciplinary, and... This book offers a comprehensive analysis of the impact of the Internet on media and mediated content industries. It explores and discusses the change...
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cena:
761,67 zł |
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