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We all look at the appearances and behaviors of business people and say "I wish that person were more professional." What does that mean? The reader will find a business professional framework for self-reflection and growth. We all engage in work and personal ventures that result in measurable outcomes and goal oriented behavior. How do we evaluate those activities in terms of effectiveness and efficiency - efficacy? And, in what context? This book provides a systematic framework for a personal development process that gives for-profit and not-for-profit business professionals at any level a...