wyszukanych pozycji: 6
Advertising Under One Hour: Everything You Need to Know
ISBN: 9781725993242 / Angielski / Miękka / 2018 / 104 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych. |
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cena:
42,62 zł |
Audio Branding: Using Sound to Build Your Brand
ISBN: 9780749478575 / Angielski / Miękka / 2017 / 232 str. Termin realizacji zamówienia: ok. 18-20 dni roboczych. Audio Branding is a concise, practical guide on the influential world of audio branding - what it is, why it's important, and how it can be used to enhance a brand. Consider the familiar tune of a branded ringtone, the bubbly sounds of Skype, and even the chosen sound bite for a branded car unlocking as the driver presses the key. How do these choices tie into a wider brand identity? Which emotions do they spark, and most importantly, how do these choices enhance brand association with the consumer? Audio Branding delivers fascinating insights into this... Audio Branding is a concise, practical guide on the influential world of audio branding - what it is, why it's important, and how it ... |
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cena:
162,80 zł |
Global Brand Management: A Guide to Developing, Building & Managing an International Brand
ISBN: 9780749483609 / Angielski / Miękka / 2019 / 328 str. Termin realizacji zamówienia: ok. 18-20 dni roboczych. Hone your understanding of international brand management with this textbook, showcasing why it's critical for all brands to develop elasticity and adapt to different territories, audiences and contexts.
Hone your understanding of international brand management with this textbook, showcasing why it's critical for all brands to develop elasticity and ad...
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cena:
244,23 zł |
The Activation Imperative: How to Build Brands and Business by Inspiring Action
ISBN: 9781442257047 / Angielski / Twarda / 2016 / 222 str. Termin realizacji zamówienia: ok. 30 dni roboczych. How can marketers navigate the growing array of marketing specialties, multiplying media options and data sources, and increasing content saturation to improve effectiveness and return on investment? How can they provide consumers with seamless experiences of value across channels that overcome behavioral barriers and actually deliver results? In The Activation Imperative, William Rosen and Laurence Minsky provide a straightforward guide for marketers to move beyond building brands to activating them--from simply projecting what a brand is to optimizing what it does--to move people closer to...
How can marketers navigate the growing array of marketing specialties, multiplying media options and data sources, and increasing content saturation t...
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cena:
233,43 zł |
Global Brand Management: A Guide to Developing, Building & Managing an International Brand
ISBN: 9781789660401 / Angielski / Twarda / 2019 / 328 str. Termin realizacji zamówienia: ok. 30 dni roboczych. |
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cena:
689,42 zł |
The Activation Imperative: How to Build Brands and Business by Inspiring Action
ISBN: 9781538114667 / Angielski / Miękka / 2018 / 222 str. Termin realizacji zamówienia: ok. 30 dni roboczych. In this actionable roadmap to improved marketing ROI, Rosen and Minsky show how businesses--from Fortune 500s to local entrepreneurs--can manage today's complex and fragmented marketing landscape, respond to consumers' new tech-enabled paths-to-purchase, and overcome behavioral barriers to more effectively and efficiently build brands and business.
In this actionable roadmap to improved marketing ROI, Rosen and Minsky show how businesses--from Fortune 500s to local entrepreneurs--can manage today...
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cena:
135,71 zł |