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Understanding Quantitative and Qualitative Research in Psychology is the most hands-on, accessible and approachable guide to the entire research process, which fully explores both quantitative and qualitative methods to give students the knowledge and confidence they need. Students are presented with a practically-focused guide to carrying out psychological research and are taken from formulating a research question through to collecting data, analysing datasets statistically with SPSS or qualitatively with a range of approaches, and finally presenting and thinking critically about research...