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This survey report is based on issues of consumers and its impact on their behavior and to take some necessary steps to understand those issues. In the last one decade, a number of Pakistani satellite and other channels have been started which increase the choice for the viewers to watch different types of program. As we know that most of the people in Pakistan are watching international Satellite channels due to which people are forgetting their own culture. In this survey, we only surveyed different sectors of Rawalpindi/Islamabad to check the behavior of viewers. The analysis is based on...

The book is written on the research conducted to determine the creditworthiness of a company/firm. To do the analysis, the firm i.e. Dera Ghazi Khan Cement Company (D. G. Khan Cement Company) has been selected for analysis purpose and its secondary data was obtained from the audited financial (annual) statements of the company and are used for analysis and assessment of financial stability. To examine the creditworthiness of company different tools that are used i.e. liquidity analysis, capital structure and solvency analysis, du pont analysis and comparative analysis of balance sheet and...