wyszukanych pozycji: 8
Contemporary Euromarketing: Entry and Operational Decision Making: Entry and Operational Decision Making
ISBN: 9780789035400 / Angielski / Miękka / 2007 / 204 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. 'Contemporary Euromarketing' examines the strategies of small and medium-sized firms that sell their products and services in international markets, with a special focus on international new ventures and born globals.
'Contemporary Euromarketing' examines the strategies of small and medium-sized firms that sell their products and services in international markets, w...
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cena:
443,38 zł |
Market Entry and Operational Decision Making in East-West Business Relationships
ISBN: 9780789035448 / Angielski / Miękka / 2007 / 275 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. The Eastern expansion of the European Union has increased interest in this geographic region. Market Entry and Operational Decision Making in East-West Business Relationships presents 10 case studies that focus on firms in Central and Eastern Europe and the strategies used for success. Academics, researchers, and practitioners examine a variety of topics, including entry and marketing strategies of Western multinational companies, choices of locations for foreign direct investments, first mover advantages, entry behavior of retailing companies, dynamics in subsidiary operations, industry...
The Eastern expansion of the European Union has increased interest in this geographic region. Market Entry and Operational Decision Making in East-Wes...
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cena:
375,56 zł |
Market Entry and Operational Decision Making in East-West Business Relationships
ISBN: 9780789035431 / Angielski / Twarda / 2007 / 306 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Understand the dynamics of East-West relationships in business to make better decisions
The Eastern expansion of the European Union has increased interest in this geographic region. Market Entry and Operational Decision Making in East-West Business Relationships presents 10 case studies that focus on firms in Central and Eastern Europe and the strategies used for success. Academics, researchers, and practitioners examine a variety of topics, including entry and marketing strategies of Western multinational companies, choices of locations for foreign direct investments, first mover... Understand the dynamics of East-West relationships in business to make better decisions
The Eastern expansion of the European Union has inc... |
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cena:
782,54 zł |
International Business and Emerging Economy Firms: Volume II: European and African Perspectives
ISBN: 9783030272845 / Angielski / Twarda / 2019 / 307 str. Termin realizacji zamówienia: ok. 20 dni roboczych. |
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cena:
388,20 zł |
Research on Knowledge, Innovation and Internationalization
ISBN: 9781848559561 / Angielski / Twarda / 2009 / 272 str. Termin realizacji zamówienia: ok. 22 dni roboczych. This volume of Progress in International Business Research comprises of a selection of competitive papers from the 34th European International Business Academy Annual Conference, held in Tallinn, Estonia in December 2008, with the theme International Business and the Catching-up Economies: Challenges and Opportunities. It addresses two main issues - the internationalization process, and the role of knowledge and innovation for internationalization - both of which are important in the current economic slowdown- for catching-up and for other economies, scholars and practitioners. Divided into...
This volume of Progress in International Business Research comprises of a selection of competitive papers from the 34th European International Busines...
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cena:
483,20 zł |
Handbook on International Alliance and Network Research
ISBN: 9781786437600 / Angielski / Miękka / 2017 / 544 str. Termin realizacji zamówienia: ok. 30 dni roboczych. Over the past few decades, alliance and networks have been generally examined individually. This Handbook sheds new light on this research by combining the two topics and focuses on highlighting their similarities. The expert contributors discuss topics surrounding the state-of-the-art in alliance and network research, conceptual development in alliance and network research and empirical evidence of international alliances and networks. They combine diverse types of studies including literature reviews, conceptual papers and empirical studies in order to provide the reader with a...
Over the past few decades, alliance and networks have been generally examined individually. This Handbook sheds new light on this research by combinin...
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cena:
290,78 zł |
International Business and Emerging Economy Firms: Volume II: European and African Perspectives
ISBN: 9783030272876 / Angielski / Miękka / 2020 / 307 str. Termin realizacji zamówienia: ok. 20 dni roboczych. |
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cena:
388,20 zł |
International Business and Emerging Economy Firms: Volume I: Universal Issues and the Chinese Perspective
ISBN: 9783030244842 / Angielski / Miękka / 2020 / 259 str. Termin realizacji zamówienia: ok. 20 dni roboczych. |
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cena:
543,49 zł |