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wyszukanych pozycji: 10
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Metaphors of Brexit: No Cherries on the Cake?
ISBN: 9783030287672 / Angielski / Miękka / 2019 / 337 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
133,12 zł |
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Corpus Approaches to Critical Metaphor Analysis
ISBN: 9781403932921 / Angielski / Twarda / 2004 / 278 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) In a stimulating and novel approach, this book explains why metaphors are persuasive, suggesting that they are ideologically effective because they are cognitively plausible and evoke an emotional response. 'Critical Metaphor Analysis' is then developed in a series of corpus-based studies in which analysis of collocations provides insight into the cognitive motivation and expressive connotation of metaphor. By unifying traditional and cognitive semantic with pragmatic approaches, the reader becomes aware of the importance of metaphor in persuasive language.
In a stimulating and novel approach, this book explains why metaphors are persuasive, suggesting that they are ideologically effective because they ar...
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cena:
403,47 zł |
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Analysing Political Speeches: Rhetoric, Discourse and Metaphor
ISBN: 9781352003963 / Angielski / Miękka / 2018 / 298 str. Termin realizacji zamówienia: ok. 30 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
179,66 zł |
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The Communication of Leadership: The Design of Leadership Style
ISBN: 9780415378291 / Angielski / Twarda / 2006 / 260 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) With the crisis of leadership in the western democracies, there has been a growth of interest in how leaders outside of the west emerge and consolidate their positions. This book analyses the communication strategies of six charismatic non-western leaders: Mahatma Gandhi, Nelson Mandela, Fidel Castro, Ayatollah Khomeini, Mohammed Mahathir and Lee Kuan Yew. The book addresses the following questions in order to arrive at a better understanding of communication and leadership:
With the crisis of leadership in the western democracies, there has been a growth of interest in how leaders outside of the west emerge and consoli... |
cena:
731,67 zł |
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Fire Metaphors: Discourses of Awe and Authority
ISBN: 9781350070097 / Angielski / Miękka / 2018 / 248 str. Termin realizacji zamówienia: ok. 30 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
170,68 zł |
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Metaphors of Coronavirus: Invisible Enemy or Zombie Apocalypse?
ISBN: 9783030851057 / Angielski / Miękka / 2021 / 320 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) |
cena:
133,12 zł |
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The Communication of Leadership: The Design of Leadership Style
ISBN: 9780415486507 / Angielski / Miękka / 2008 / 260 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) Addresses following questions in order to arrive at a better understanding of communication and leadership: How do leaders communicate? Do leaders communicate more by words, or actions? Are leaders moral beings, or impostors? This book describes how leaders designed a different style that integrated verbal and non-verbal modes of communication.
Addresses following questions in order to arrive at a better understanding of communication and leadership: How do leaders communicate? Do leaders com...
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cena:
224,33 zł |
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Gender and the Language of Illness
ISBN: 9781349307906 / Angielski / Miękka / 2010 / 247 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) An investigation of the influence of gender, social class, age and illness type in the language of people talking about their experiences of illness. It shows evidence of both conformity with and resistance to gender stereotypes.
An investigation of the influence of gender, social class, age and illness type in the language of people talking about their experiences of illness. ...
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cena:
201,72 zł |
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Gender and the Language of Illness
ISBN: 9780230222359 / Angielski / Twarda / 2010 / 247 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Bez gwarancji dostawy przed świętami) An investigation of the influence of gender, social class, age and illness type in the language of people talking about their experiences of illness. It shows evidence of both conformity with and resistance to gender stereotypes.
An investigation of the influence of gender, social class, age and illness type in the language of people talking about their experiences of illness. ...
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cena:
201,72 zł |
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Fire Metaphors: Discourses of Awe and Authority
ISBN: 9781472532541 / Angielski / Twarda / 2016 / 248 str. Termin realizacji zamówienia: ok. 30 dni roboczych (Bez gwarancji dostawy przed świętami) This detailed study of fire metaphors provides a deep understanding of the purposeful work of metaphor in discourse. It analyses how and why fire metaphors are used in discourses of awe (mythology and religion) and authority (political speeches and media reports). Fire serves as a productive and salient lexical field for metaphors that seek to create awe and impose authority. These metaphors offer a rich linguistic and conceptual resource for authors of mythologies, theologies, literature, speeches and journalism, and provide insight into the rich interplay of thought, language and... This detailed study of fire metaphors provides a deep understanding of the purposeful work of metaphor in discourse. It analyses how and why fire m... |
cena:
667,49 zł |
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