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Risk-The word's definition is largely dependant on what or whom it's being applied to. If it defines something that you as an individual are contemplating, it creates the uneasy feeling that you could be embarking on something really stupid. On the other hand, when you're in the abstract safety zone of the observer, it has a titillating quality. Take, for example, the guy at the crap table who bets his night's winnings on one more roll. If he loses, he's just another sucker who didn't know when to quit. But what if he wins? Ahah If he wins, he's an exciting guy, an adventurer who beat the...

Risk-The word's definition is largely dependant on what or whom it's being applied to. If it defines something that you as an individual are contemplating, it creates the uneasy feeling that you could be embarking on something really stupid. On the other hand, when you're in the abstract safety zone of the observer, it has a titillating quality. Take, for example, the guy at the crap table who bets his night's winnings on one more roll. If he loses, he's just another sucker who didn't know when to quit. But what if he wins? Ahah If he wins, he's an exciting guy, an adventurer who beat the...