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A gripping in-depth account of the 2016 presidential election that explains Donald Trump's historic victory

Donald Trump's election victory stunned the world. How did he pull it off? Was it his appeal to alienated voters in the battleground states? Was it Hillary Clinton and the scandals associated with her long career in politics? Were key factors already in place before the nominees were even chosen? Identity Crisis provides a gripping account of the campaign that appeared to break all the political rules--but in fact didn't.

Identity Crisis takes readers...

"Game changer." We heard it so many times during the 2012 U.S. presidential election. But what actually made a difference in the contest--and what was just hype? In this groundbreaking book, John Sides and Lynn Vavreck tell the dramatic story of the election--with a big difference. Using an unusual "moneyball" approach and drawing on extensive quantitative data, they look beyond the anecdote, folklore, and conventional wisdom that often pass for election analysis to separate what was truly important from what was irrelevant. The Gamble combines this data with the best social science...