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Entrepreneurship on campus, virtually unheard of five years ago, is fast becoming a megatrend. There are nearly a million people collegeage or younger who now run their own businesses. Van R. Hutchinson, the author of this highly entertaining, readable guide to starting and managing a profitable business during college, is an authority on the subject. His enterprises have run the gamut from lemonade sales at age six to founding schools in Third World countries to writing his first book, Excelling: High School Superstars and How to Become One, originally a high school project.
College Cash...