wyszukanych pozycji: 6
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Brand Psychology: Consumer Perceptions, Corporate Reputations
ISBN: 9780749471736 / Angielski / Miękka / 2015 / 440 str. Termin realizacji zamówienia: ok. 30 dni roboczych. Revealing the hidden processes behind why certain brands command our loyalty and trust, Brand Psychology looks at how to build up a positive brand image through Corporate Social Responsibility and ethical transparency. Reputation management authority Jonathan Gabay takes readers on a tour of the corporate, political and personal brands whose understanding of consumer psychology has either built or broken them. He answers key questions about brand and reputation management, including: Revealing the hidden processes behind why certain brands command our loyalty and trust, Brand Psychology looks at how to build up a positiv... |
cena:
190,70 |
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Gabay's Copywriters' Compendium
ISBN: 9780750683203 / Angielski / Miękka / 2006 / 712 str. Termin realizacji zamówienia: ok. 22 dni roboczych. Contains inspiring tips, ideas and descriptions to aid the writing process, such as advice on spelling and grammar, examples of rhyming words, suggested euphemisms, and odd facts. This book provides a "Top 25 Rules" section for a number of key topics, such as how to brainstorm, how to write innovative copy, and how to think creatively.
Contains inspiring tips, ideas and descriptions to aid the writing process, such as advice on spelling and grammar, examples of rhyming words, suggest...
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cena:
205,65 |
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Gabay's Copywriters' Compendium: The Definitive Creative Writer's Guide
ISBN: 9781138152687 / Angielski / Twarda / 2016 / 712 str. Termin realizacji zamówienia: ok. 22 dni roboczych. Marketers, creative writers, and individuals for whom copywriting forms part of their job are often required to produce innovative and engaging copy in a short space of time. Creativity is not always to hand, and therefore on some occasions additional help is required to find the right phrase, description or slogan. Gabay's Copywriting Compendium contains a wealth of inspiring tips, ideas and descriptions to aid the writing process, such as advice on spelling and grammar, examples of rhyming words, suggested euphemisms, and odd facts.
Marketers, creative writers, and individuals for whom copywriting forms part of their job are often required to produce innovative and engaging copy i...
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cena:
661,20 |
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Practical Digital Marketing and AI Psychology: How to Gain Online Consumer Trust and Sales Using Technologies and Psychology
ISBN: 9781032530284 / Angielski Termin realizacji zamówienia: ok. 22 dni roboczych. |
cena:
181,17 |
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Practical Digital Marketing and AI Psychology: How to Gain Online Consumer Trust and Sales Using Technologies and Psychology
ISBN: 9781032521381 / Angielski Termin realizacji zamówienia: ok. 22 dni roboczych. |
cena:
759,15 |
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Brand Psychology: Consumer Perceptions, Corporate Reputations
ISBN: 9780749479107 / Angielski / Twarda / 2016 / 440 str. Termin realizacji zamówienia: ok. 30 dni roboczych. Revealing the hidden processes behind why certain brands command our loyalty and trust, Brand Psychology looks at how to build up a positive brand image through Corporate Social Responsibility and ethical transparency. Reputation management authority Jonathan Gabay takes readers on a tour of the corporate, political and personal brands whose understanding of consumer psychology has either built or broken them. He answers key questions about brand and reputation management, including: Revealing the hidden processes behind why certain brands command our loyalty and trust, Brand Psychology looks at how to build up a positiv... |
cena:
603,19 |