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In an age where knowledge is so easily disseminated, the modern-day workplace, and roles as we know them, are beginning to transform. As ideation establishes itself as a concept, if put into action, it could help to create and form a more transformative entrepreneurial future generation. It will be the actions of many ideators that will motivate and contribute to the post-pandemic economy, and this becomes even more tangible as fewer people occupy predetermined and fixed positions in companies. By moving from the economy of mass production to knowledge-driven entrepreneurship, value...

Acclaimed entrepreneurship and innovation scholar Piero Formica, along with a strong and diverse cast of international contributors, explore the world of Open Innovation in this volume.