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wyszukanych pozycji: 14
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Advertising
ISBN: 9780415251266 / Angielski / Miękka / 2008 / 224 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Advertising, once seen as the official art of capitalist society is an increasingly commonplace component of a characteristically promotional culture. This book explores and evaluates this transition with an introduction to advertising for the contemporary
Advertising, once seen as the official art of capitalist society is an increasingly commonplace component of a characteristically promotional culture....
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183,59 zł |
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Advertising
ISBN: 9780415577113 / Angielski / Twarda / 2012 / 1800 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Academic analysts and practitioner-theorists of advertising draw on rich and innovative multidisciplinary resources where cultural and media analysis meet economics, anthropology, semiotics, gender studies, social psychology, linguistics, and applied neuroscience. This new four-volume collection from Routledge s acclaimed Critical Concepts in Media and Cultural Studies series answers the need for an authoritative reference work to make sense of this rapidly growing and ever more complex corpus of literature. The collection connects researchers and advanced students to the best in... Academic analysts and practitioner-theorists of advertising draw on rich and innovative multidisciplinary resources where cultural and media analys... |
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4853,34 zł |
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London After Recession: A Fictitious Capital?
ISBN: 9781409431022 / Angielski / Twarda / 2012 / 384 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. The City has long been the main generator of London's wealth and, needless to say, the impact of the Economic Crisis in the recent years on the City has greatly affected the wider urban and surrounding region, not to say country as a whole. This book examines the impact of the recession and discusses London's future trajectory as an entrepreneurial city and capital of the United Kingdom. While recognising the enduring capacity of London to 'reinvent' itself - from being the centre of a vast Empire to becoming a global centre for financial and business services - contributors evaluate...
The City has long been the main generator of London's wealth and, needless to say, the impact of the Economic Crisis in the recent years on the City h...
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cena:
787,03 zł |
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The Inner World of Doctor Who: Psychoanalytic Reflections in Time and Space
ISBN: 9780367102432 / Angielski / Twarda / 2019 / 368 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
cena:
682,09 zł |
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Olympic Cities: 2012 and the Remaking of London
ISBN: 9781138275492 / Angielski / Miękka / 2016 / 352 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
cena:
262,29 zł |
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Olympic Cities: 2012 and the Remaking of London
ISBN: 9780754671008 / Angielski / Twarda / 2009 / 352 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Drawing upon historical, cultural, economic and socio-demographic perspectives, this book examines the role of a sporting mega-event in promoting urban regeneration and social renewal. Comparing cities that have or will be hosting the event, it explores the political economy of the games and the changing role of the state in creating post-industrial metropolitan spaces. It evaluates the changing perceptions of the Olympic Games and the role of sport in the global media age in general and assesses the implication of 'mega-event' regeneration policies for local communities and their cultural,...
Drawing upon historical, cultural, economic and socio-demographic perspectives, this book examines the role of a sporting mega-event in promoting urba...
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cena:
760,80 zł |
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Advertising
ISBN: 9780415251259 / Angielski / Twarda / 2008 / 336 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Written in an accessible and interesting style this book presents a clear and easy guide to the main approaches to advertising, and explores how advertising can be studied as a cultural industry. Written in an accessible and interesting style this book presents a clear and easy guide to the main approaches to advertising, and explores how ad... |
cena:
708,33 zł |
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London After Recession: A Fictitious Capital?. Edited by Gavin Poynter, Iain Macrury and Andrew Calcutt
ISBN: 9781138278950 / Angielski / Miękka / 2016 / 384 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
cena:
262,29 zł |
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The Inner World of Doctor Who : Psychoanalytic Reflections in Time and Space
ISBN: 9781782200833 / Angielski / Miękka / 2013 / 368 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. As Doctor Who approaches its fiftieth anniversary, recent series have taken the show to new heights in terms of popular appeal and critical acclaim. The Doctor and his TARDIS-driven adventures, along with companions and iconic monsters, are now recognized and enjoyed globally. The time is ripe for a detailed analytic assessment of this cultural phenomenon.
Focusing on the most recent television output, The Inner World of Doctor Who examines why the show continues to fascinate contemporary audiences. Presenting closely-observed psychoanalytic readings of selected episodes,... As Doctor Who approaches its fiftieth anniversary, recent series have taken the show to new heights in terms of popular appeal and critical acclaim. T...
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cena:
146,86 zł |
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The Advertising Handbook
ISBN: 9781138678828 / Angielski / Twarda / 2018 / 280 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Revised edition of The advertising handbook, 2009.
Revised edition of The advertising handbook, 2009.
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cena:
708,33 zł |
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The Dynamics of Advertising
ISBN: 9789058230850 / Angielski / Miękka / 2000 / 300 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Providings a critical review of the existing literature on advertising together with the results of an extensive research study, this book aims to develop a method for the psychosocial study of all forms of public communication.
Providings a critical review of the existing literature on advertising together with the results of an extensive research study, this book aims to dev...
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cena:
288,53 zł |
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Buy This Book : Studies in Advertising and Consumption
ISBN: 9780415141314 / Angielski / Twarda / 1997 / 368 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. This work is a collection of writings on advertising and consumption. Contributors from the UK, continental Europe and North America consider the history, industry practices, textual strategies and public consumption of advertising and examine changes in consumer imagery and identity. Individual articels consider the development of mass consumption in Britain and America since 1945; the consumer as an imaginary subject of advertisers; Benetton's innovative and distrurbing advertising campaigns; advertising's use of nostalgia to sell products, the marketing of Latino culture in the US; safe...
This work is a collection of writings on advertising and consumption. Contributors from the UK, continental Europe and North America consider the hist...
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cena:
708,33 zł |
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The Advertising Handbook
ISBN: 9781138678835 / Angielski / Miękka / 2018 / 280 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Revised edition of The advertising handbook, 2009.
Revised edition of The advertising handbook, 2009.
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cena:
225,56 zł |
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The Dynamics of Advertising
ISBN: 9789058230843 / Angielski / Twarda / 2000 / 300 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Providing a critical overview of the existing literature on advertising, together with the results of an extensive research study, this book aims to develop a method for the psychosocial study of all forms of public communication.
Providing a critical overview of the existing literature on advertising, together with the results of an extensive research study, this book aims to d...
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cena:
682,09 zł |
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