Wyniki wyszukiwania:

In the New Economy, intelligence will be essential for firms to gain competitive advantage--not just information or knowledge. Competitive intelligence, or the strategic gathering of knowledge about competitors, climate, trends, new products, has a long and successful history of generating competitive advantage. In this book, Rothberg and Erickson demonstrate how corporations can combine their competitive intelligence gathering with their internal knowledge management gathering into one dynamic system. Using real-world cases from the corporate world, the authors show how the strategic use of...

Chapter 1: State of the Art in Competitive Intelligence and Competitive Advantage Part I: IMPLICATIONS FOR SHIFTING FROM KNOWLEDGE TOINTELLIGENCEChapter 2: Competitive CapitalChapter 3: Shifting Knowledge Management to Active IntelligenceArgues that incorporating CI practices into KM systems will improve the quality.