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Using an engaging narrative, this textbook demonstrates how social processes are inherently interconnected by uniquely applying underlying and unifying principles throughout the text. With its comprehensive coverage of classic and contemporary research illustrated with real-world examples from many disciplines, including medicine, law, and education Social Psychology 4^th Edition connects theory and application, providing undergraduate students with a deeper and more holistic understanding of the factors that influence social behaviors.

New to the 4th Edition:

Using an engaging narrative, this textbook demonstrates how social processes are inherently interconnected by uniquely applying underlying and unifying principles throughout the text. With its comprehensive coverage of classic and contemporary research illustrated with real-world examples from many disciplines, including medicine, law, and education Social Psychology 4^th Edition connects theory and application, providing undergraduate students with a deeper and more holistic understanding of the factors that influence social behaviors.

New to the 4th Edition: