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"Many talk about value and value based pricing but very few have been successful implementing this. This book takes a very pragmatic and concrete view on how to go about this in reality and what the real issues are. This has become mandatory reading for all my sales team."
Jurgen Van Hoenacker - Executive Director - Sales, Marketing & Wealth Structuring - Lombard International Assurance S.A.

"The Seven Challenges of Value is filled with lessons that will help you and your company improve performance... this handbook will be a wonderful tool for you...

The scope of Business Skills for Engineers and Technologists is wider than many traditional business texts, including hot topics such as e-commerce, business ethics and law, as well as fully up-to-date coverage of management issues and finance. The interactive style of the book is ideally suited for the study of business and management topics. Rather than focussing solely on management theory, the subjects are explored within real-world engineering contexts through numerous case studies and activities, which bring the content to life and create a highly accessible text for the student...