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Believe Me is a lively and dramatic account of one man's struggle to make two cultures meet. In 1990 Zitouni started broadcasting news for MBC (Middle-eastern Broadcasting Company) in Arabic from London. MBC was the first station to give Arab viewers, at home and in the worldwide diaspora, their own news programmes. For the first time, interviewees were heard speaking demotic Arabic of their own regions. MBC's Western impartiality and lack of deference was controversial but on the whole, popular. As a country boy born into newly independent Algeria in the 1960s, Zitouni had been educated by...

Believe Me is a lively and dramatic account of one man's struggle to make two cultures meet. In 1990 Zitouni started broadcasting news for MBC (Middle-eastern Broadcasting Company) in Arabic from London. MBC was the first station to give Arab viewers, at home and in the worldwide diaspora, their own news programmes. For the first time, interviewees were heard speaking demotic Arabic of their own regions. MBC's Western impartiality and lack of deference was controversial but on the whole, popular. As a country boy born into newly independent Algeria in the 1960s, Zitouni had been educated by...