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For ghost-writer Colin Wison it's the commission of a lifetime - to invent a biography for the reclusive Swedish pharmaceutical billionaire Finn Fellin, now on his death bed. The brief: to make Fellin's life sound like the most extraordinary life ever lived. Money will be no object; and no subject - no matter how bizarre, salacious or fanciful - is off limits.

There's just one catch: Colin is recovering - at a luxurious London psychiatric clinic known only as The Institute - from a mysterious incident that has robbed him of all his memories. With no recollections of his own past to draw...

A clash between the ideology of growth and the growth of ideas, between control and creativity, between measurement and the immeasurable, between predictability and the fickle muses of inspiration in engulfing our boardrooms.

In this scathing swipe at the institutionalised idiocy that is stifling creativity just at the time the world needs it most Gordon Torr draws from the leading lights of creativity research to demolish the myths that surround the generation of ideas in the modern organisation.

The curse of the brainstorm, the commoditisation of creative...