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wyszukanych pozycji: 5
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Psychology in Economics and Business: An Introduction to Economic Psychology
ISBN: 9780792341086 / Angielski / Miękka / 1996 / 430 str. Termin realizacji zamówienia: ok. 20 dni roboczych. Psychology in Economics and Business is the first textbook in economic psychology that is targeted at students of economics and business administration. It describes the experiments and explains the psychological background associated with the topics. The first part organizes economic psychological themes within a common paradigm. The applications belong to a great variety of fields in economic psychology, including entrepreneurial behavior,... Psychology in Economics and Business is the first textbook in economic psychology that is targeted at students of economics and business administra... |
cena:
583,65 zł |
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Consumer Behaviour: A European Perspective
ISBN: 9780471975137 / Angielski / Miękka / 1999 / 642 str. Termin realizacji zamówienia: ok. 22 dni roboczych. This text should address the needs of students taking consumer behaviour courses at universities and colleges in Europe. It has been developed from a wholly European perspective and contains European data and examples throughout. For examples, the text includes European sociodemographic data, consumer sentiment data, data on consumer unions, data on values, the value of household production, data on media usage, financial behaviour and opinions on the environment. Written from a social scientific perspective with the emphasis very much on the consumer, this volume is aimed at marketeers,...
This text should address the needs of students taking consumer behaviour courses at universities and colleges in Europe. It has been developed from a ...
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cena:
322,49 zł |
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Psychology in Economics and Business
ISBN: 9780792341079 / Angielski / Twarda / 1996 / 430 str. Termin realizacji zamówienia: ok. 20 dni roboczych. Psychology in Economics and Business is the first textbook in economic psychology that is targeted at students of economics and business administration. It describes the experiments and explains the psychological background associated with the topics. The first part organizes economic psychological themes within a common paradigm. The applications belong to a great variety of fields in economic psychology, including entrepreneurial behavior,... Psychology in Economics and Business is the first textbook in economic psychology that is targeted at students of economics and business administra... |
cena:
583,65 zł |
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Sustainable Consumer Behavior
ISBN: 9783038425830 / Angielski / Miękka / 2017 / 220 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych. |
cena:
278,45 zł |
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Cases in Consumer Behaviour
ISBN: 9780471987819 / Angielski / Miękka / 1999 / 160 str. Termin realizacji zamówienia: ok. 22 dni roboczych. Consumer behaviour involves the mental, emotional and physical activities that people engage in when selecting, purchasing, using and disposing of products and services so as to satisfy needs and desires. This is a collection of case studies contributed by lecturers from all over Europe. The cases reflect the major themes developed in the textbook Consumer Behaviour: A New Perspective.
Consumer behaviour involves the mental, emotional and physical activities that people engage in when selecting, purchasing, using and disposing of pro...
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cena:
295,13 zł |
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