wyszukanych pozycji: 4
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Innovation Heroes: Understanding Customers as a Valuable Innovation Resource
ISBN: 9781786347817 / Angielski / Miękka / 2018 / 308 str. Termin realizacji zamówienia: ok. 30 dni roboczych (Dostawa w 2026 r.) This book provides the knowledge necessary for succeeding in a world where companies increasingly work side-by-side with customers to create new products and services. It is a pivotal navigation tool that helps cruise the ocean of customer integration methods and explains how the methods work, when to choose which, and how to seize advantages while avoiding pitfalls.This title is an essential read for research and development managers, marketing professionals, and other practitioners who are involved in new product development to apply customer integration methods effectively and efficiently...
This book provides the knowledge necessary for succeeding in a world where companies increasingly work side-by-side with customers to create new produ...
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cena:
218,16 |
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Innovation Heroes: Understanding Customers as a Valuable Innovation Resource
ISBN: 9781786345363 / Angielski / Twarda / 2018 / 308 str. Termin realizacji zamówienia: ok. 30 dni roboczych (Dostawa w 2026 r.) |
cena:
484,79 |
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Management of the Fuzzy Front End of Innovation
ISBN: 9783319347417 / Angielski / Miękka / 2016 / 339 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Dostawa w 2026 r.) This book shows the patterns of the fuzzy front end of innovation and how it can be managed successfully. Topics in this book cover traditional instruments and processes such as technology monitoring, market-oriented research management, lead-user developments, but also modern approaches such as frontloading, user community-driven innovation, crowdsourcing, anthropological expeditions, technological listening posts in global R&D settings, cross-industry innovation processes, open innovation, and IP cycle management. Contributions are based on latest research and cases studies on this new... This book shows the patterns of the fuzzy front end of innovation and how it can be managed successfully. Topics in this book cover traditional ins... |
cena:
228,89 |
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Management of the Fuzzy Front End of Innovation
ISBN: 9783319010557 / Angielski / Twarda / 2013 / 339 str. Termin realizacji zamówienia: ok. 22 dni roboczych (Dostawa w 2026 r.) This book shows the patterns of the fuzzy front end of innovation and how it can be managed successfully. Topics in this book cover traditional instruments and processes such as technology monitoring, market-oriented research management, lead-user developments, but also modern approaches such as frontloading, user community-driven innovation, crowdsourcing, anthropological expeditions, technological listening posts in global R&D settings, cross-industry innovation processes, open innovation, and IP cycle management. Contributions are based on latest research and cases studies on this new... This book shows the patterns of the fuzzy front end of innovation and how it can be managed successfully. Topics in this book cover traditional ins... |
cena:
321,26 |