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The Winning Bid is an easy-to-read practical guide that teaches small business entrepreneurs, B2B contractors, account executives, contract managers and non-profits seeking grants how to think like professional bid managers. It explains key skills for bid professionals, such as getting to know a customer, competing with other bidders and landing the deal. Jaques also offers a unique view from the buyer's side -- featuring feedback from buyers on their experiences of being on the receiving end of bids.

Ideal for anyone engaged in bidding activity, from the bid novice to the...