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A Fast Company Reader's Choice Winner

"This book . . . is a timely and instructive guidebook for leaders in organizations who need to establish and maintain credibility."
--James S. Beard, president of Caterpillar Financial Services Corp. and vice president of Caterpillar Inc.

"Read this book and learn how to build credibility through transparency--it is essential for sustainable business success."
--Carl K. Kooyoomjian, executive vice president, technical affairs and worldwide operations, Revlon Inc.

"Wonder why your people are halfhearted in...