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Governments often lack the ability to effectively manage ecotourism destinations and protect cultural/natural heritage assets. Sustainable management of ecotourism destinations requires the involvement of key stakeholders including: the public and private sectors, educational institutions and most importantly -local communities- to ensure the attractiveness, service quality, and competitiveness of the ecotourism destination. This book presents the experiences of working in Fayoum -the capital of ecotourism in Egypt with its UNESCO World Heritage Site the Valley of Whales- as a case study...

This book focuses in on the dominant role of SMEs (small and medium-sized enterprises) in the tourism and hospitality industry. It explores their impact on consumer perceptions of a destination, drawing on examples of small hotels, guesthouses, cafes and restaurants. It also highlights the challenges faced by SMEs to promote destination business growth - with discussion of competitiveness, quality and standards. With its entity-relationship model of a destination, this edited collection of international papers fully explores the dynamics SMEs. Case studies from around the world also puts SMEs...