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• Provides remediation for students who are rusty in their basic computational skills.

• Helps break the cycle of failure leading to loss of self-confidence, which leads to more failure.

• Students study six clusters of computational skills necessary for success in statistics.

• With computational skills mastered, students can concentrate on more important course objectives.

• Humorous cartoons interspersed throughout the book help alleviate statistics anxiety.

Provides step-by-step guidance for students who will be conducting their first surveys to collect factual information, measure attitudes, and evaluate products, services, and programs using questionnaires.

Each chapter is structured around easy-to-follow guidelines.

Numerous examples illustrate the guidelines. The examples are on timely topics of interest to students.

This short book is an ideal supplement for guiding students through a class project. At the end of Chapter 1, they write the objectives for their questionnaires. They then follow the guidelines in...