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Building on the author's thirty-six years of experience with North Town, this second edition of "Learning Capitalist Culture" presents an updated ethnographic study of the small, economically depressed, predominantly Mexican American south Texas town. Like many communities in the Southwest, North Town has undergone significant cultural and political change since the late 1960s, when the Chicano civil rights movement emerged and challenged the segregated racial order. The resulting racial confrontation between Mexicanos and Anglos created new tensions and problems for North Town...

A complex portrayal of the double structuring of the perceptions people have on opposite sides of a cultural border. Like most Native Americans, the Mesquakis have survived numerous popular and academic misrepresentations of their culture.

How does a relatively powerless ethnic group deal with the problems of economic inequality and racial discrimination? How do they gain power in the community? From Peones to Politicos examines these questions in detail, focusing on the changes in Mexicano-Anglo relations in one small South Texas community called North Town. These changes are typical of evolving Mexicano-Anglo relations in much of Texas and the Southwest.

The authors divide their study into three historical periods: the rancho era (1900-1930), the colonia era (1930-1970), and the contemporary period...