Wyniki wyszukiwania:

A most timely book, with many valuable insights' - Martin Bell O.B.E

It has long been known that the outcome of war is deeply influenced by the battle to win 'hearts and minds'. This book provides a stimulating set of perspectives which combine the analyses of prominent academics with the experiences of leading journalists' -

Professor Tom Woodhouse,...

Media on the Move provides a critical analysis of the dynamics of the international flow of images and ideas. This comes at a time when the political, economic and technological contexts within which media organisations operate are becoming increasingly global.

The surge in transnational traffic in media products has primarily benefited the major corporations such as Disney, AOL, Time Warner and News Corporation. However, as this book argues, new networks have emerged which buck this trend: Brazilian TV is watched in China, Indian films have a huge following in the Arab...

International Communication examines the profound changes that have taken place, and are continuing to take place at an astonishing speed, in international media and communication since the beginning of the new millennium.

Building on the success of the first edition, the second edition maps out the expansion of media and telecommunications corporations within the macro-economic context of liberalization, deregulation, and privatization. It then goes on to explore the impact of such growth on audiences in different cultural contexts and from regional, national, and international...

Media on the Move provides a critical analysis of the dynamics of the international flow of images and ideas. This comes at a time when the political, economic and technological contexts within which media organisations operate are becoming increasingly global.

The surge in transnational traffic in media products has primarily benefited the major corporations such as Disney, AOL, Time Warner and News Corporation. However, as this book argues, new networks have emerged which buck this trend: Brazilian TV is watched in China, Indian films have a huge following in the Arab...

A most timely book, with many valuable insights' - Martin Bell O.B.E

It has long been known that the outcome of war is deeply influenced by the battle to win 'hearts and minds'. This book provides a stimulating set of perspectives which combine the analyses of prominent academics with the experiences of leading journalists' -

Professor Tom Woodhouse,...

This collection of essays by leading scholars from around the world aims to stimulate a debate about the imperatives for internationalizing media studies, and provides much-needed material on the dynamics of the media studies field in a global context. Lively and current case studies are included within the essays to exemplify the main arguments.

The third edition of International Communication examines the profound changes that have taken place, and are continuing to take place at an astonishing speed, in international media and communication.

Building on the success of previous editions, this book maps out the expansion of media and telecommunications corporations within the macro-economic context of liberalisation, deregulation and privitisation. It then goes on to explore the impact of such growth on audiences in different cultural contexts and from regional, national and international perspectives. Each chapter...