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Networking can be seen as a daunting and intimidating task, yet interpersonal relationships remain at the heart of success for career and business development. In straightforward and simple terms, this book offers a practical approach to developing this core skill. Including chapters on assessing your networks, developing your personal brand, the softer skills of networking, using social media and making networking part of your everyday life, "21st Century Networking" is filled with case studies to bring the theory to life through real examples.